![\"ASML](\"https:\/\/www.europesays.com\/netherlands\/wp-content\/uploads\/2026\/07\/https:\/\/media.zenfs.com\/en\/aol_the_motley_fool_392\/d9ea4aec5dcb168a6edddba06e78a54c.jpeg\"\/)
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ASML logo, with building in background.<\/p>\n
Image source: The Motley Fool.<\/p>\n
The investor psychology behind a stock split<\/p>\n
For investors interested in a pick-and-shovel play for artificial intelligence<\/a> (AI) infrastructure, ASML supplies the machines and tools needed for chip production. It calls itself the “world’s supplier to the semiconductor industry.”<\/p>\n Those same investors interested in ASML may also be waiting for a stock split. That’s because the higher a stock price climbs, the more retail investors who may want to own it feel priced out. Shareholders may also want to see a split to ensure shares keep being bought.<\/p>\n If ASML were to split its stock, there’s no way to know how it would be structured. As an example, if ASML did a 10-for-1 stock split with shares trading at $1,800, the price would be $180 per share after the split. If it did a 20-for-1 stock split, the price would be $90 per share.<\/p>\n With how ASML is performing in 2026, however, the management team may not feel the need to split the stock anytime soon.<\/p>\n Why a stock split is never a given<\/p>\n When a stock price keeps climbing, it’s a sign of strength in a company’s investor demand. Even though ASML started the year at roughly $1,113 a share, it has continued to be bought and is trading around $1,761. If it’s still being bought and the stock price keeps climbing, there isn’t an immediate incentive for the management team to change anything.<\/p>\n Not conducting a split can be beneficial to long-term shareholders, as the announcement of a split can create extra volatility around the stock. The announcement may send the stock higher in the short term, but it could cause a sell-off once the split happens. Some people would be looking to profit from the split news and then sell their shares when the split is completed.<\/p>\n What to focus on instead of a stock split<\/p>\n For anyone considering investing in ASML, understanding the upside and risks of the investment will be more beneficial than speculating about whether a stock split will happen in 2026.<\/p>\n Currently, the growing demand for ASML’s advanced machinery<\/a> is helping to keep the stock price moving higher. SK Hynix, a memory and storage operator in South Korea, announced it would buy $8 billion worth of ASML’s EUV lithography equipment in March. Samsung Electronics<\/a> also placed a similar-sized order in March, originally valued at $7.4 billion. Then, in its 2026 first-quarter earnings report, ASML boosted its full-year sales guidance for 2026 from a range between 34 billion euros ($38 billion) and 39 billion euros ($44 billion), to a range between 36 billion euros ($40 billion) and 40 billion euros ($45 billion).<\/p>\n Looking at the risks shows that a slowdown in AI spending would be a big hit to ASML, and shares already look pricey by traditional metrics. Its forward price-to-earnings ratio of 54.6 suggests that it doesn’t have much room for missteps or underwhelming results in the upcoming quarters.<\/p>\n Should you buy stock in ASML right now?<\/p>\n Before you buy stock in ASML, consider this:<\/p>\n The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks<\/a> for investors to buy now\u2026 and ASML wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.<\/p>\n Consider when Netflix made this list on December 17, 2004… if you invested $1,000 at the time of our recommendation, you’d have $418,761!* Or when Nvidia made this list on April 15, 2005… if you invested $1,000 at the time of our recommendation, you’d have $1,195,804!*<\/p>\n Now, it’s worth noting Stock Advisor’s total average return is 918% \u2014 a market-crushing outperformance compared to 208% for the S&P 500. Don’t miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.<\/p>\n See the 10 stocks \u00bb<\/a><\/p>\n *Stock Advisor returns as of July 4, 2026.<\/p>\n Jack Delaney<\/a> has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends ASML. The Motley Fool has a disclosure policy<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Key Points ASML’s stock price has rallied this year, and it’s currently near $1,800 per share. Retail investors…\n","protected":false},"author":2,"featured_media":28826,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[59],"tags":[65,19256,1146,3937,14759],"class_list":["post-28825","post","type-post","status-publish","format-standard","has-post-thumbnail","category-asml","tag-asml","tag-retail-investors","tag-stock-price","tag-stock-prices","tag-stock-split"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/posts\/28825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/comments?post=28825"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/posts\/28825\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/media\/28826"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/media?parent=28825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/categories?post=28825"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/netherlands\/wp-json\/wp\/v2\/tags?post=28825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}