{"id":8902,"date":"2026-03-24T08:02:10","date_gmt":"2026-03-24T08:02:10","guid":{"rendered":"https:\/\/www.europesays.com\/news\/8902\/"},"modified":"2026-03-24T08:02:10","modified_gmt":"2026-03-24T08:02:10","slug":"disneys-70-million-bet-on-bachelorette-star-taylor-frankie-paul","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/news\/8902\/","title":{"rendered":"Disney’s $70-million bet on ‘Bachelorette’ star Taylor Frankie Paul"},"content":{"rendered":"\n

In the summer of 2025, Walt Disney Co. executives placed a big bet on a reality TV star prone to high drama: messy personal relationships and allegations of domestic violence. <\/p>\n

Now, Disney\u2019s ABC network could lose at least $70 million with a nearly finished season of \u201cThe Bachelorette\u201d sitting on the shelf.<\/p>\n

Last week, ABC yanked this season of \u201cThe Bachelorette,\u201d<\/a> which features 31-year-old Taylor Frankie Paul, just three days before the premiere episode was set to air Sunday night. Disney pulled the plug after the emergence of a three-year-old video that showed Paul \u2014 the protagonist of Hulu\u2019s massive hit series, \u201cThe Secret Lives of Mormon Wives\u201d \u2014 physically attacking her ex-partner.<\/p>\n

Paul can be seen screaming and throwing metal chairs, one of which apparently struck one of her children who witnessed the altercation. Her onetime partner, Dakota Mortensen, recorded the video of the attack on his cellphone. <\/p>\n

Trouble has been brewing around \u201cThe Bachelorette\u201d for weeks as Paul was doing publicity for the show.<\/p>\n

Draper City, Utah, police have separately confirmed an investigation into a subsequent domestic violence incident in February between Mortensen and Paul. As part of that inquiry, Paul has temporarily lost custody of the couple\u2019s son, Ever, who turned 2 last week \u2014 the day the troubling video came out. <\/p>\n

\u201cTaylor is very grateful for ABC\u2019s support as she prioritizes her family\u2019s safety and security. After years of silently suffering extensive mental and physical abuse as well as threats of retaliation, Taylor is finally gaining the strength to face her accuser and taking steps to ensure that she and her children are protected from any further harm,\u201d said a spokesperson. <\/p>\n

Representatives of Mortensen could not immediately be reached for comment. In a statement to People magazine, a representative for Mortensen said that \u201chis number one priority here is protecting\u201d his son. <\/p>\n

Last month, Disney requested an investigation to sort out Paul\u2019s and Mortensen\u2019s differing accounts of the February incident, according to people close to the situation who were not authorized to speak publicly about the sensitive situation. <\/p>\n

The scandal has become the first big test for Dana Walden<\/a>, who last week was installed as Disney\u2019s president and chief creative officer \u2014 the day before the video showing a violent Paul was leaked to TMZ. <\/p>\n

The episode has raised uncomfortable questions about why Disney made Paul the face of one of ABC\u2019s marquee franchises.<\/p>\n

It also has shined a light on the decision-making of Walden\u2019s newly anointed ABC team<\/a>: Debra OConnell, the chair of Disney Entertainment Television; Disney Television Group President Craig Erwich; and Rob Mills, Disney TV\u2019s executive vice president of unscripted and alternative entertainment.<\/p>\n

Disney declined to comment. <\/p>\n

The network has not said whether it plans to eventually air Paul\u2019s season of \u201cThe Bachelorette.\u201d<\/p>\n

But the network made a huge investment, paying a license fee of about $5 million an episode for the season to Warner Bros., said sources familiar with the matter. The season includes nine episodes and other programming elements, including a special that ran immediately after ABC\u2019s Oscar telecast this month that, according to Nielsen, attracted 5.5 million viewers.<\/p>\n

\"A <\/p>\n

Dakota Mortensen, left, and Taylor Frankie Paul are stars of \u201cThe Secret Lives of Mormon Wives.\u201d<\/p>\n

(Fred Hayes \/ Disney)<\/p>\n

ABC also orchestrated a huge marketing blitz \u2014 billboards for the show had sprouted around the country, social media channels were crackling and Paul appeared on ABC\u2019s stalwart \u201cGood Morning America,\u201d where she discussed dating nearly two dozen men in search of her soulmate on \u201cThe Bachelorette.\u201d<\/p>\n

She also acknowledged simultaneously facing domestic abuse allegations, calling it a \u201cheavy time.\u201d<\/p>\n

\u201cFor me, dating as a mom of three is extremely difficult,\u201d Paul told ABC anchor Lara Spencer. \u201cI was like, I get to go out, get away from my toxic cycle here in Utah, go date and also have my kids come out and visit me. That to me seemed like, why not?\u201d <\/p>\n

Advertisers, including Cinnabon, have also pulled back in light of the controversy.<\/p>\n

Viewers have long been fascinated by Paul, who earned notoriety on TikTok and formed a community on the social media platform called MomTok. Her combative relationships added to the intrigue. <\/p>\n

Hulu\u2019s \u201cThe Secret Lives of Mormon Wives\u201d has been a massive hit, developing a loyal following and offering an alternative to the \u201cReal Housewives\u201d franchise on rival network Bravo. A clip from the show was included in a Disney video montage of movies, TV shows and other headlining attractions shown to investors last week. <\/p>\n

Mills and other Disney executives who oversee ABC and Hulu programming had been looking for ways to reinvigorate \u201cThe Bachelor\u201d franchise, and they had taken notice after fans latched on to a playful video that Paul had posted on TikTok, expressing her desire to join the long-running ABC show, which is produced by Warner Horizon. <\/p>\n

Comments posted about Paul\u2019s video were intriguing, particularly for viewers who said that they would return to watch \u201cThe Bachelorette,\u201d if it featured her.<\/p>\n

\u201cI flew out to Utah and met with her and she was serious [about joining],\u201d Mills told The Times two weeks before the controversy. \u201cThen I sent her roses the next day and said, \u2018Would you be \u201cThe Bachelorette\u201d?\u2019 and the rest is history.\u201d<\/p>\n

Disney recognized that Paul\u2019s relationship with Mortensen was messy. <\/p>\n

Disney executives were aware of the altercation in 2023 and briefly debated internally whether to move forward with Paul in a prominent role in \u201cMormon Wives,\u201d according to a source close to the situation who was not authorized to comment. Paul is an executive producer on that show.<\/p>\n

The first episode of the first season of \u201cMormon Wives,\u201d which debuted in September 2024, featured Utah police body camera footage from the February 2023 fight that was the subject of the just-released video. <\/p>\n

The final moments of the most recent season ended with Paul and Mortensen sleeping together again, the night before she was scheduled to fly to L.A. to begin filming \u201cThe Bachelorette.\u201d She missed her initial flight, but took a later flight.<\/p>\n

Disney also has paused filming on \u201cMormon Wives\u201d during production of its fifth season.<\/p>\n

Over the show\u2019s four-season run, there have been tensions among the castmates, which accelerated as Paul and the other wives pursued fame in other venues, including on ABC\u2019s \u201cDancing with the Stars.\u201d <\/p>\n

When the recent allegations of domestic violence surfaced, castmates expressed concerns about working with her, which contributed to the decision to hire an outside law firm to investigate.<\/p>\n

The firm was hired, at Disney\u2019s request, by the show\u2019s production firm, Jeff Jenkins Productions, based in Sherman Oaks. <\/p>\n

Times Staff Writer Yvonne Villarreal contributed to this report.<\/p>\n","protected":false},"excerpt":{"rendered":"In the summer of 2025, Walt Disney Co. executives placed a big bet on a reality TV star…\n","protected":false},"author":2,"featured_media":8903,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[6617,6618,5801,758,4096,6621,8,4572,6620,6622,6619,9,5807,3950,1740,6623,7,558],"class_list":{"0":"post-8902","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-top-stories","8":"tag-abc-network","9":"tag-bachelorette","10":"tag-dakota-mortensen","11":"tag-day","12":"tag-disney","13":"tag-episode","14":"tag-headlines","15":"tag-hulu","16":"tag-last-week","17":"tag-marquee-franchise","18":"tag-mormon-wives","19":"tag-news","20":"tag-paul","21":"tag-season","22":"tag-show","23":"tag-star-taylor-frankie-paul","24":"tag-top-stories","25":"tag-video"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@news\/116283109745022746","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/posts\/8902","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/comments?post=8902"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/posts\/8902\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/media\/8903"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/media?parent=8902"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/categories?post=8902"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/news\/wp-json\/wp\/v2\/tags?post=8902"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}