{"id":56207,"date":"2026-05-04T10:25:49","date_gmt":"2026-05-04T10:25:49","guid":{"rendered":"https:\/\/www.europesays.com\/people\/56207\/"},"modified":"2026-05-04T10:25:49","modified_gmt":"2026-05-04T10:25:49","slug":"amd-ceo-lisa-su-says-ai-is-not-replacing-people-but-hints-at-a-quiet-shift-reshaping-who-gets-hired","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/people\/56207\/","title":{"rendered":"AMD CEO Lisa Su says ‘AI is not replacing people’, but hints at a quiet shift reshaping who gets hired"},"content":{"rendered":"

As anxiety around artificial intelligence<\/a> and job losses<\/a> continues to ripple through global workplaces, a contrasting message is coming from the heart of the AI hardware boom. AMD<\/a> CEO Lisa Su<\/a> has said that artificial intelligence is not slowing hiring at the chipmaker, but it is significantly changing what the company looks for in new employees.<\/p>\n

Speaking to CNBC<\/a> on Tuesday from the CES conference in Las Vegas, Su made it clear that AI is not shrinking AMD\u2019s workforce. Instead, it is redefining the skills that matter most.<\/p>\n

Hiring is growing, but priorities are shifting\u201cWe\u2019re actually not hiring fewer people,\u201d Su told CNBC, adding that AMD is growing rapidly and continues to recruit at scale. The key change, she explained, lies in the profile of candidates being selected. According to Su, AMD is now prioritising professionals who are comfortable working with AI and understand how to integrate it into everyday workflows.
The focus, she said, is on hiring people who are AI forward, reflecting how deeply the technology is being embedded across the company\u2019s operations.Why AMD sits at the centre of the AI boomAMD plays a crucial role in the global AI ecosystem. The company designs graphics processing units, or GPUs, that are used to train artificial intelligence models and run large scale AI workloads. This places AMD in direct competition with Nvidia, which currently dominates the AI chip market<\/a> with more than 90 percent market share, according to some estimates.
As AI demand accelerates, AMD has been incorporating the technology into how it designs, builds, manufactures and tests its chips. Su said this internal shift has made AI fluency an essential skill rather than a niche advantage.
AI as a productivity multiplier, not a job killerAddressing broader concerns about automation, Su pushed back against the idea that AI replaces human roles. In her CNBC interview, she described AI as a tool that expands what employees can do, rather than eliminating the need for them.\u201cAI is augmenting our capabilities,\u201d she said, explaining that the technology boosts productivity and allows teams to develop more products simultaneously. The emphasis, she stressed, is on collaboration between humans and machines.<\/p>\n

According to a filing with the US Securities and Exchange Commission, AMD employed around 28,000 people globally as of December 2024. That number reflects steady expansion as the company strengthens its position in high performance computing and artificial intelligence.<\/p>\n

Under Su\u2019s leadership, AMD has undergone a dramatic transformation. Since she took over as CEO in 2014, the company\u2019s market value has surged from roughly $2 billion to over $380 billion by 2026, making it one of the most successful turnarounds in modern tech history.
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