{"id":6755,"date":"2026-04-03T13:54:08","date_gmt":"2026-04-03T13:54:08","guid":{"rendered":"https:\/\/www.europesays.com\/people\/6755\/"},"modified":"2026-04-03T13:54:08","modified_gmt":"2026-04-03T13:54:08","slug":"why-openais-pivot-after-sora-and-disney-deal-is-a-surprising-one","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/people\/6755\/","title":{"rendered":"Why OpenAI\u2019s pivot after Sora and Disney deal is a surprising one"},"content":{"rendered":"<p>Fresh off its decision to shutter its video app Sora \u2014 and 86 a $1 billion investment partnership from Disney \u2014\u00a0Sam Altman\u00a0rebounded by\u2026 getting in the media business. (Take it from us Sam, it\u2019s not for the faint of heart!)<\/p>\n<p>In a deal that surprised pretty much everyone yesterday, OpenAI announced it had bought TBPN, an up-and-coming daily streaming talk show about the tech business. Co-hosted by\u00a0Jordi Hays\u00a0and\u00a0John Coogan, TBPN (Technology Business Programming Network) has become an obsession among Silicon Valley heavyweights, like\u00a0Mark Zuckerberg,\u00a0Marc Andreesen\u00a0and even Altman himself.<\/p>\n<p><img style=\"aspect-ratio:1.51032448;display:block\" loading=\"lazy\" decoding=\"async\" data-modal-image=\"8843305\" width=\"891\" height=\"590\" src=\"https:\/\/www.europesays.com\/people\/wp-content\/uploads\/2026\/04\/1775224448_962_mostly-human-laurie-segall-124836852.jpg\" alt=\"Laurie Segall interviewing a man for the &quot;Mostly Human&quot; podcast.\" class=\"wp-image-8843305\"  \/>Sam Altman sat down with journalist\u00a0Laurie Segall\u00a0to tape the latest episode of her podcast \u201cMostly Human.\u201d Mostly Human with Laurie Segall<\/p>\n<p>The show, which has been described by the New York Times as \u201cSportsCenter meets LinkedIn,\u201d streams daily on X and YouTube, as well as Spotify. In January, TBPN signed with CAA. (But we\u2019re told that CAA did not broker this specific deal, as the two sides already had a pre-existing relationship, and hashed it out among themselves).<\/p>\n<p>As for Disney, Altman\u00a0<a href=\"https:\/\/stcblink.pagesix.com\/click\/45048153.13\/aHR0cHM6Ly9wYWdlc2l4LmNvbS8yMDI2LzA0LzAxL2hvbGx5d29vZC9vcGVuYWlzLXNhbS1hbHRtYW4tZ2l2ZXMtdW5wcmVjZWRlbnRlZC1uZXctaW50ZXJ2aWV3LW9uLXRoZS1wZXJpbHMtb2Ytc29yYS10aGUtcGVudGFnb24tYW5kLXBhcmVudGhvb2QvP3V0bV9jYW1wYWlnbj1wNl9ob2xseXdvb2QlMjAlN0MlMjA0NTA0ODE1MyZ1dG1fc291cmNlPXNhaWx0aHJ1JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NvbnRlbnQ9MjAyNjA0MDMmbGN0Zz02N2UxNzM5NTE4ZGE2Mjg4MjkwNDU5ZDAmYz1wNl9ob2xseXdvb2Q\/67e1739518da6288290459d0Bd97ba1f2\" rel=\"noreferrer noopener nofollow\" target=\"_blank\">told tech journalist\u00a0Laurie Segall<\/a>\u00a0that he still wants to find a way to work with the studio. \u201cI love Sora, I love generating videos, and I love our partnership with Disney, and we\u2019re working hard with them to find a world where they can still do something amazing, and we can help with that.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Fresh off its decision to shutter its video app Sora \u2014 and 86 a $1 billion investment partnership&hellip;\n","protected":false},"author":2,"featured_media":6756,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[150],"tags":[544,1072,2679,581],"class_list":{"0":"post-6755","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-sam-altman","8":"tag-california","9":"tag-media","10":"tag-page-six-hollywood","11":"tag-sam-altman"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@people\/116341116931330073","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/posts\/6755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/comments?post=6755"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/posts\/6755\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/media\/6756"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/media?parent=6755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/categories?post=6755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/people\/wp-json\/wp\/v2\/tags?post=6755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}