{"id":17018,"date":"2026-07-14T12:33:06","date_gmt":"2026-07-14T12:33:06","guid":{"rendered":"https:\/\/www.europesays.com\/poland\/17018\/"},"modified":"2026-07-14T12:33:06","modified_gmt":"2026-07-14T12:33:06","slug":"pepco-group-exits-fmcg-retail-with-dealz-poland-sale","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/poland\/17018\/","title":{"rendered":"Pepco Group Exits FMCG Retail With Dealz Poland Sale"},"content":{"rendered":"<p>Pepco Group has completed the sale of <a href=\"https:\/\/www.esmmagazine.com\/tag\/dealz\" rel=\"nofollow noopener\" target=\"_blank\">Dealz<\/a> Poland to Blackline Ltd, an affiliate of investment firm Modella Capital, following the announcement of the sale on 3 June.<\/p>\n<p>Prior to completion of the deal, Modella Acquisition Co 17 Limited assigned its rights and obligations under the sale agreement to Blackline.<\/p>\n<p><a href=\"https:\/\/www.esmmagazine.com\/tag\/modella-capital\" rel=\"nofollow noopener\" target=\"_blank\">Modella Capital<\/a> received antitrust clearance from the Polish competition authority<\/p>\n<p><a href=\"https:\/\/www.esmmagazine.com\/tag\/stephan-borchert\" rel=\"nofollow noopener\" target=\"_blank\">Stephan Borchert<\/a>, CEO of <a href=\"https:\/\/www.esmmagazine.com\/tag\/pepco-group\" rel=\"nofollow noopener\" target=\"_blank\">Pepco Group<\/a>, said, \u201cWe wish Modella Capital and the entire Dealz Poland team every success for the future.<\/p>\n<p>\u201cDealz Poland has served Polish consumers well for many years and we are grateful to all of the team for their commitment and contribution to the group.\u201d<\/p>\n<p>Dealz Poland<\/p>\n<p>Polish discount retailer Dealz Poland recorded negative EBIT in the first half of the 2026 financial year and accounted for approximately 6.9% of Pepco Group\u2019s revenue.<\/p>\n<p>As part of the sale, Modella Capital acquired shares in Dealz Poland for nominal consideration, with Pepco Group providing an asset-backed vendor financing of up to \u00a320 million (\u20ac23.43 million).<\/p>\n<p>Under the deal, Pepco Group will also retain 35% of the net cash proceeds from any future sale of the discount retailer.<\/p>\n<p>Pepco\u2019s FMCG Exit<\/p>\n<p>Pepco Group noted that the sale is part of a wider strategy to exit <a href=\"https:\/\/www.esmmagazine.com\/tag\/fmcg\" rel=\"nofollow noopener\" target=\"_blank\">FMCG<\/a> retail.<\/p>\n<p>Following the sale of Dealz Poland, the group expects revenue growth and higher margins.<\/p>\n<p>Borchert added, \u201cThe completion of the sale of Dealz Poland marks the final step in our strategic transformation away from FMCG retail. Pepco Group is now a pure-play business, built entirely around the Pepco brand and its clothing and general merchandise proposition across <a href=\"https:\/\/www.esmmagazine.com\/tag\/europe\" rel=\"nofollow noopener\" target=\"_blank\">Europe<\/a>.<\/p>\n<p>\u201cAs we set out at our 2025 Capital Markets Day, this simplified structure will sharpen our strategic focus and unlock the full earnings potential of Pepco. We can now direct our full resources towards expanding the Pepco brand, accelerating growth in our core markets, and delivering stronger profitability and long-term shareholder value.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Pepco Group has completed the sale of Dealz Poland to Blackline Ltd, an affiliate of investment firm Modella&hellip;\n","protected":false},"author":2,"featured_media":17019,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[11239,9],"class_list":["post-17018","post","type-post","status-publish","format-standard","has-post-thumbnail","category-poland","tag-pepco","tag-poland"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/posts\/17018","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/comments?post=17018"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/posts\/17018\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/media\/17019"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/media?parent=17018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/categories?post=17018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/poland\/wp-json\/wp\/v2\/tags?post=17018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}