{"id":99310,"date":"2025-10-06T04:19:21","date_gmt":"2025-10-06T04:19:21","guid":{"rendered":"https:\/\/www.europesays.com\/pt\/99310\/"},"modified":"2025-10-06T04:19:21","modified_gmt":"2025-10-06T04:19:21","slug":"el-ojo-reune-mercado-no-betc-havas-cafe","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/pt\/99310\/","title":{"rendered":"El Ojo re\u00fane mercado no BETC Havas Caf\u00e9"},"content":{"rendered":"<p>Santiago Keller, presidente e criador do festival, anunciou a programa\u00e7\u00e3o e novidades da edi\u00e7\u00e3o desse ano<\/p>\n<p>O Festival Internacional El Ojo de Iberoam\u00e9rica reuniu, no \u00faltimo dia 2, no BETC Havas Caf\u00e9, em S\u00e3o Paulo, grandes nomes do mercado publicit\u00e1rio brasileiro. <\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/Elojo---34.jpg\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Encontro aconteceu no audit\u00f3rio do BETC Havas Caf\u00e9 _ (Fotos: Al\u00ea Oliveira)<\/p>\n<p>Na ocasi\u00e3o, Santiago Keller, presidente e criador do festival, anunciou a programa\u00e7\u00e3o e as novidades para a 28\u00aa edi\u00e7\u00e3o do festival, que acontecer\u00e1 entre 12 e 14 de novembro, em Buenos Aires. \u00a0<\/p>\n<p>O publicit\u00e1rio Washington Olivetto, receber\u00e1 homenagem p\u00f3stumas do Sal\u00e3o de Honra ao Talento Latino.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/Elojo---22-2.jpg\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"2810\" height=\"1882\"\/>Santiago Keller, presidente e criador do El Ojo de Iberoam\u00e9rica\u00a0<\/p>\n<p>O evento contou ainda com depoimentos de presidentes e ex-presidentes do festival, como Rafael Urenha (Galeria), Rodrigo Jatene (Wieden+Kennedy Latam) e Rafael Nasser (Hogarth), do diretor de filme Andr\u00e9s Bukowinski, parceiro hist\u00f3rico de Washington Olivetto, com mais de 480 comerciais de Bombril, al\u00e9m dos conferencistas Rafael Gil e Rodrigo Almeida (Artplan).<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7137-2.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Rafael Urenha (Galeria), presidente do j\u00fari na edi\u00e7\u00e3o de 2024<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7155-1.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"2933\" height=\"1960\"\/>Rodrigo Jatene (Wieden+Kennedy Latam), presidente do j\u00fari de Experi\u00eancia de Marca &amp; Ativa\u00e7\u00e3o<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7147-1.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"2228\" height=\"1590\"\/>Rafael Nasser (Hogarth), presidente do j\u00fari de Inova\u00e7\u00e3o e Creative Data<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7116.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Rodrigo Almeida (Artplan), com Santiago Keller (El Ojo)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/Elojo10-3.jpg\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"2652\" height=\"1823\"\/>Os conferencistas Rafael Gil e Rodrigo Almeida (Artplan), com Santiago Keller<\/p>\n<p>Estiveram presentes no BETC Havas Caf\u00e9 nomes como: Benjamin Yung (DPZ); Mauro Ramalho (Publicis Brasil); Tiago Ferrentini (<strong>propmark);<\/strong> Filipe Cuvero (D&#8217;OM); James Feeler (Jamute); Carol Boccia (BETC Havas), entre outros.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7207-1.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Rodrigo Jatene (Wieden+Kennedy Latam) e Benjamin Yung (DPZ)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7204.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"2900\" height=\"2008\"\/>Tiago Ferrentini (<strong>propmark) <\/strong>e Santiago Keller (El Ojo)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7221-1.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Carol Boccia (BETC Havas), entre Rafael Gil e Rodrigo Almeida (Artplan)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7224.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Mauro Ramalho (Publicis Brasil) e Igor Ferreira (Corazon Filmes)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7214-1.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Rafael Urenha (Galeria), Rafael Gil e Rodrigo Almeida (Artplan), Filipe Cuvero (D&#8217;OM)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/Elojo---37.jpg\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Santiago Keller (El Ojo) e Andr\u00e9s Bukowinski (Diretor de Filme)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7218-1.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"2722\" height=\"1930\"\/>Carla Guimar\u00e3es (Africa Creative) e Carol Boccia (BETC Havas)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7140-1.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>James Feeler (Jamute)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7241.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Eduardo Karas e Filipe Resende (Canja)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7243.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Igor Ferreira (Corazon Filmes) e Matheus Peres (Pingado \u00c1udio)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7228.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Benjamin Yung (DPZ) e Vinicius Stanzione (Leo)<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/CAN_7229.JPG\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Anaterra Dantas, Paula Spinola e Daniela Romano (Casa Delas Comunica\u00e7\u00e3o), com o diretor de filmes publicitarios Andr\u00e9s Bukowinski.<img decoding=\"async\" src=\"https:\/\/www.europesays.com\/pt\/wp-content\/uploads\/2025\/10\/Elojo---6-1.jpg\" class=\"kg-image\" alt=\"\" loading=\"lazy\" width=\"3008\" height=\"2008\"\/>Santiago Keller, presidente e criador do El Ojo de Iberoam\u00e9rica<\/p>\n<p>Compartilhe este conte\u00fado:<\/p>\n","protected":false},"excerpt":{"rendered":"Santiago Keller, presidente e criador do festival, anunciou a programa\u00e7\u00e3o e novidades da edi\u00e7\u00e3o desse ano O Festival&hellip;\n","protected":false},"author":2,"featured_media":99311,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84],"tags":[109,107,108,32,33,105,103,104,106,110],"class_list":{"0":"post-99310","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ciencia-e-tecnologia","8":"tag-ciencia","9":"tag-ciencia-e-tecnologia","10":"tag-cienciaetecnologia","11":"tag-portugal","12":"tag-pt","13":"tag-science","14":"tag-science-and-technology","15":"tag-scienceandtechnology","16":"tag-technology","17":"tag-tecnologia"},"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/posts\/99310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/comments?post=99310"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/posts\/99310\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/media\/99311"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/media?parent=99310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/categories?post=99310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/pt\/wp-json\/wp\/v2\/tags?post=99310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}