{"id":162878,"date":"2026-04-22T07:34:10","date_gmt":"2026-04-22T07:34:10","guid":{"rendered":"https:\/\/www.europesays.com\/ro\/162878\/"},"modified":"2026-04-22T07:34:10","modified_gmt":"2026-04-22T07:34:10","slug":"ochelarii-google-gucci-se-pregatesc-de-lansarea-oficiala-anul-viitor","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ro\/162878\/","title":{"rendered":"Ochelarii Google &#8211; Gucci se preg\u0103tesc de lansarea oficial\u0103 anul viitor"},"content":{"rendered":"<p>Google pare s\u0103 parieze c\u0103 brandurile de mod\u0103 de lux precum Gucci pot ajuta ochelarii inteligen\u021bi cu inteligen\u021b\u0103 artificial\u0103 s\u0103 prind\u0103 popularitate. Lansarea este prev\u0103zut\u0103 anul viitor.<\/p>\n<p>Ce \u0219tim despre ochelarii Google \u2013 Gucci<\/p>\n<p>Se pare c\u0103 Google va colabora cu Gucci pentru a crea o pereche de ochelari cu inteligen\u021b\u0103 artificial\u0103 suficient de elegan\u021bi \u00eenc\u00e2t s\u0103 fie adopta\u021bi de public. Potrivit <a href=\"https:\/\/www.reuters.com\/business\/gucci-owner-kering-aims-launch-luxury-google-glasses-next-year-ceo-says-2026-04-16\/\" target=\"_blank\" rel=\"nofollow noopener\">Reuters<\/a>, compania-mam\u0103 a Gucci, Kering, inten\u021bioneaz\u0103 s\u0103 lanseze ochelarii c\u00e2ndva \u00een 2027. Este clar o reac\u021bie la colaborarea <a href=\"https:\/\/www.connect.ro\/2026\/04\/03\/ray-ban-meta-optics-dioptrii-functii-ai\/\" target=\"_blank\" rel=\"nofollow noopener\">Meta-Ray-Ban<\/a>, care pare s\u0103 fi func\u021bionat foarte bine.<\/p>\n<p>Prima pereche de ochelari Android XR de la Google, \u201e<a href=\"https:\/\/www.connect.ro\/2025\/05\/21\/xreal-project-aura-google-parteneriat-ochelari-inteligenti\/\" target=\"_blank\" rel=\"nofollow noopener\">Project Aura<\/a>\u201d, este a\u0219teptat\u0103 s\u0103 fie lansat\u0103 anul acesta. Ace\u0219tia au \u00een un aspect similar cu ochelarii Ray-Ban de la Meta, cu rame groase din plastic negru, dar sunt f\u0103cu\u021bi \u00een parteneriat cu Xreal. Ace\u0219tia vor marca a doua \u00eencercare a Google de a avea ochelari inteligen\u021bi, dup\u0103 ce Google Glass a e\u0219uat.<\/p>\n<p>Anul trecut, Google a anun\u021bat, de asemenea, parteneriate pentru ochelari cu Warby Parker \u0219i Gentle Monster, dar niciuna dintre m\u0103rci nu este la fel de cunoscut\u0103 ca Gucci. Spre deosebire de multe alte produse tehnologice, ochelarii inteligen\u021bi trebuie s\u0103 fie elegan\u021bi pentru a avea succes, iar un parteneriat cu o marc\u0103 de lux precum Gucci ar putea ajuta Google s\u0103 concureze cu gama Meta Ray-Ban. Parteneriatele cu m\u0103rci de mod\u0103 permit, de asemenea, companiilor de tehnologie s\u0103 pun\u0103 un nume de marc\u0103 diferit pe ochelarii lor \u2013 a\u0219a cum a declarat recent CEO-ul Snap, Evan Spiegel, \u201emarca Meta, cred, nu este ceva ce oamenii \u00ee\u0219i doresc \u00een apropierea fe\u021bei lor\u201d.<\/p>\n<p>CEO-ul Luca de Meo de la Kering a confirmat faptul c\u0103 urmeaz\u0103 s\u0103 lanseze ochelari inteligen\u021bi sub marca Gucci, \u00een parteneriat cu Google. \u201eProbabil anul viitor, 2027\u201d, a spus de Meo c\u00e2nd a fost \u00eentrebat despre calendarul lans\u0103rii ochelarilor inteligen\u021bi \u00een timpul unui interviu.<\/p>\n<p>Aceast\u0103 mi\u0219care face parte din strategia mai ampl\u0103 a lui de Meo de a extinde diviziile de ochelari \u0219i bijuterii ale Kering \u2013 care reprezint\u0103 o frac\u021biune din veniturile totale ale grupului \u2013 \u0219i de a ajuta la protejarea companiei de lux de schimbarea gusturilor \u00een materie de mod\u0103 care a afectat brandul vedet\u0103 Gucci.<\/p>\n","protected":false},"excerpt":{"rendered":"Google pare s\u0103 parieze c\u0103 brandurile de mod\u0103 de lux precum Gucci pot ajuta ochelarii inteligen\u021bi cu inteligen\u021b\u0103&hellip;\n","protected":false},"author":2,"featured_media":162879,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[85,38233,86,11064,41,40,38,39,141,124],"class_list":{"0":"post-162878","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tehnologie","8":"tag-google","9":"tag-gucci","10":"tag-meta","11":"tag-ray-ban","12":"tag-ro","13":"tag-romana","14":"tag-romania","15":"tag-romanian","16":"tag-technology","17":"tag-tehnologie"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ro\/116447206608214514","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/posts\/162878","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/comments?post=162878"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/posts\/162878\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/media\/162879"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/media?parent=162878"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/categories?post=162878"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/tags?post=162878"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}