{"id":27214,"date":"2025-10-25T03:10:08","date_gmt":"2025-10-25T03:10:08","guid":{"rendered":"https:\/\/www.europesays.com\/ro\/27214\/"},"modified":"2025-10-25T03:10:08","modified_gmt":"2025-10-25T03:10:08","slug":"presa-franceza-carrefour-vrea-sa-vanda-supermarketurile-din-romania-reactia-companiei","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ro\/27214\/","title":{"rendered":"Presa francez\u0103: Carrefour vrea s\u0103 v\u00e2nd\u0103 supermarketurile din Rom\u00e2nia. Reac\u021bia companiei"},"content":{"rendered":"<p>Grupul francez de retail Carrefour analizeaz\u0103 posibilitatea de a-\u0219i retrage opera\u021biunile din Rom\u00e2nia \u0219i a mandatat o banc\u0103 de investi\u021bii pentru a evalua interesul poten\u021bialilor cump\u0103r\u0103tori, scrie presa francez\u0103.<\/p>\n<p>\t\t\t<img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.europesays.com\/ro\/wp-content\/uploads\/2025\/10\/1761361808_904_index.jpeg\" alt=\"Carrefour Rom\u00e2nia FOTO Shutterstock \" width=\"1400\" height=\"663\" loading=\"eager\" class=\"svelte-h45upf\"\/><\/p>\n<p>Carrefour Rom\u00e2nia FOTO Shutterstock <\/p>\n<p>\t\t\tUPDATE: Reac\u021bia Carrefour<\/p>\n<p>La solicitarea \u201eAdev\u0103rul\u201d privind poten\u021biala v\u00e2nzare a supermarketurilor din Rom\u00e2nia, Carrefour a precizat c\u0103 \u201eGrupul<br \/>\na desf\u0103\u0219urat<br \/>\no<br \/>\nanaliz\u0103 a portofoliului de activit\u0103\u021bi, a tuturor verticalelor de<br \/>\nbusiness \u0219i modelelor organiza\u021bionale\u201d.<\/p>\n<p>\u201e\u00cen primele nou\u0103 luni ale anului, Carrefour Rom\u00e2nia a \u00eenregistrat v\u00e2nz\u0103ri de 2,29 miliarde de euro, \u00een cre\u0219tere cu 1,9% \u00een termeni comparabili, raportat la perioada similar\u0103 din 2024.<\/p>\n<p>Carrefour \u00ee\u0219i men\u021bine \u00een continuare pozi\u021bia solid\u0103 pe pia\u021b\u0103 \u0219i s\u0103 atrag\u0103 clien\u021bi prin ofertele \u0219i politicile sale adaptate contextului economic. De la \u00eenceputul acestui an, compania a continuat programul de reduceri pe termen lung, care include p\u00e2n\u0103 la 2.000 de articole la pre\u021b redus, consolid\u00e2ndu-\u0219i astfel pozi\u021bia de partener de \u00eencredere pentru clien\u021bi.<\/p>\n<p>Ini\u021biativele recurente, precum Bucuria \u00eencepe cu pre\u021buri mici, cataloagele s\u0103pt\u0103m\u00e2nale de oferte \u0219i reducerile constante din platforma de loialitate Act for Good sunt concepute pentru a aduce valoare \u0219i accesibilitate fiec\u0103rui client. Un alt exemplu concret este \u0219i ini\u021biativa de sprijinire a clien\u021bilor \u00een contextul modific\u0103rilor m\u0103surilor fiscale, prin care ace\u0219tia pot primi \u00eenapoi de dou\u0103 sau chiar trei ori valoarea TVA-ului pentru produsele ale c\u0103ror pre\u021buri au fost majorate. <\/p>\n<p>\u00cen prezent, compania deruleaz\u0103 o nou\u0103 campanie exclusiv\u0103 \u00een platforma Act for Good, cu p\u00e2n\u0103 la 1.000 de produse la pre\u021b redus \u00eentre 10% \u0219i 20%, accesibile prin scanarea codului AFG din aplica\u021bie.<\/p>\n<p>Grupul continu\u0103 implementarea planului strategic \u00een Rom\u00e2nia, care vizeaz\u0103 deschiderea a peste 30 de magazine noi \u00een 2025, dezvoltarea segmentului de comer\u021b online \u0219i consolidarea parteneriatelor locale cu produc\u0103torii rom\u00e2ni, av\u00e2nd deja o re\u021bea puternic\u0103 de 1.500 de parteneri locali. De altfel, la nivelul \u00eentregii re\u021bele de furnizori, 93% sunt companii rom\u00e2ne\u0219ti, sprijinind economia local\u0103\u201d, au declarat reprezentan\u021bii Carrefour pentru \u201eAdev\u0103rul\u201d.<\/p>\n<p>_________________________________________________________________________________________________<\/p>\n<p>\u0218tirea ini\u021bial\u0103<\/p>\n<p>Mi\u0219carea vine \u00een contextul \u00een care <a href=\"https:\/\/adevarul.ro\/economie\/carrefour-se-listeaza-pe-trendyol-in-cat-timp-2480515.html\" target=\"_blank\" rel=\"nofollow noopener\">compania \u00ee\u0219i revizuie\u0219te prezen\u021ba interna\u021bional\u0103<\/a> \u0219i caut\u0103 s\u0103 se retrag\u0103 \u0219i din Polonia \u0219i Argentina, dup\u0103 v\u00e2nzarea recent\u0103 a filialei din Italia.<\/p>\n<p>Potrivit publica\u021biei franceze L\u2019Inform\u00e9, retailerul a decis deja s\u0103 \u00ee\u0219i v\u00e2nd\u0103 activit\u0103\u021bile din Rom\u00e2nia, de\u0219i grupul nu a confirmat oficial informa\u021bia, scrie <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/carrefour-prepare-la-vente-de-sa-filiale-roumaine\/\" target=\"_blank\" rel=\"nofollow noopener\">retaildetail.be\/fr<\/a>. Conform sursei, BNP Paribas ar fi banca \u00eens\u0103rcinat\u0103 cu identificarea unui posibil cump\u0103r\u0103tor.<\/p>\n<p>\t\t\tO strategie global\u0103 de reorganizare<\/p>\n<p>\u00cen cadrul adun\u0103rii generale a ac\u021bionarilor din luna mai, directorul general Alexandre Bompard anun\u021base o \u201erevizuire strategic\u0103 complet\u0103\u201d a activit\u0103\u021bilor grupului. \u201eNe-am propus o analiz\u0103 f\u0103r\u0103 tabuuri. Exist\u0103 formate \u0219i pie\u021be pe care vom decide fie s\u0103 le vindem, fie s\u0103 ne asociem. Vom fi foarte activi \u00een lunile urm\u0103toare\u201d, declara atunci Bompard.<\/p>\n<p>Decizia de a renun\u021ba la activele din Rom\u00e2nia face parte dintr-un proces mai amplu de optimizare a portofoliului interna\u021bional al Carrefour. \u00cen iulie, grupul a v\u00e2ndut opera\u021biunile din Italia \u2013 aproximativ 1.200 de magazine \u2013 c\u0103tre compania NewPrinces. \u00cen paralel, JP Morgan ar gestiona procesul de v\u00e2nzare din Polonia, iar Deutsche Bank preg\u0103te\u0219te ie\u0219irea din Argentina.<\/p>\n<p>\t\t\tPrezen\u021ba Carrefour \u00een Rom\u00e2nia<\/p>\n<p>De\u0219i analizeaz\u0103 o eventual\u0103 v\u00e2nzare, Carrefour Rom\u00e2nia a raportat rezultate stabile pentru acest an. \u00cen al treilea trimestru, compania a \u00eenregistrat o cre\u0219tere comparabil\u0103 a cifrei de afaceri de 0,2%, iar pe primele nou\u0103 luni din 2025, veniturile s-au ridicat la 2,2 miliarde de euro, reprezent\u00e2nd o cre\u0219tere de 1,9% fa\u021b\u0103 de anul anterior.<\/p>\n<p>Carrefour opereaz\u0103 \u00een Rom\u00e2nia o re\u021bea de sute de magazine sub mai multe formate \u2014 hipermarketuri, supermarketuri \u0219i magazine de proximitate \u2014 \u0219i se num\u0103r\u0103 printre cei mai mari angajatori din sectorul de retail.<\/p>\n<p>\t\t\tO mi\u0219care anticipat\u0103 de anali\u0219ti<\/p>\n<p>Decizia grupului nu este considerat\u0103 o surpriz\u0103. De mai mul\u021bi ani, Carrefour \u00ee\u0219i concentreaz\u0103 eforturile pe pie\u021bele considerate strategice, precum Fran\u021ba, Spania \u0219i Brazilia, \u0219i renun\u021b\u0103 treptat la opera\u021biunile mai pu\u021bin profitabile.<\/p>\n<p>Pentru moment, compania nu a f\u0103cut comentarii oficiale privind<a href=\"https:\/\/adevarul.ro\/stiri-locale\/bucuresti\/ce-supermarket-ia-locul-carrefour-in-centrul-2439736.html\" target=\"_blank\" rel=\"nofollow noopener\"> o posibil\u0103 tranzac\u021bie \u00een Rom\u00e2nia.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Grupul francez de retail Carrefour analizeaz\u0103 posibilitatea de a-\u0219i retrage opera\u021biunile din Rom\u00e2nia \u0219i a mandatat o banc\u0103&hellip;\n","protected":false},"author":2,"featured_media":27215,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[32,33,11382,31,36,37,27,34,35,25,41,40,38,39,26,28,29,30,12354],"class_list":{"0":"post-27214","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-romania","8":"tag-breaking-news","9":"tag-breakingnews","10":"tag-carrefour","11":"tag-cele-mai-populare-subiecte","12":"tag-featured-news","13":"tag-featurednews","14":"tag-headlines","15":"tag-latest-news","16":"tag-latestnews","17":"tag-news","18":"tag-ro","19":"tag-romana","20":"tag-romania","21":"tag-romanian","22":"tag-stiri","23":"tag-titluri","24":"tag-top-stories","25":"tag-topstories","26":"tag-vanda"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ro\/115432615120634227","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/posts\/27214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/comments?post=27214"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/posts\/27214\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/media\/27215"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/media?parent=27214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/categories?post=27214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/tags?post=27214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}