{"id":46705,"date":"2025-11-19T06:36:13","date_gmt":"2025-11-19T06:36:13","guid":{"rendered":"https:\/\/www.europesays.com\/ro\/46705\/"},"modified":"2025-11-19T06:36:13","modified_gmt":"2025-11-19T06:36:13","slug":"bang-olufsen-implineste-100-de-ani","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ro\/46705\/","title":{"rendered":"Bang & Olufsen implineste 100 de ani"},"content":{"rendered":"

\"Dac\u0103Dac\u0103 ai senza\u021bia c\u0103 unele branduri sunt parc\u0103 dintotdeauna, sunt \u0219anse mari s\u0103 ai dreptate: de exemplu Bang & Olufsen \u00eempline\u0219te 100 de ani.<\/p>\n

Se \u00eemplinesc 100 de ani de c\u00e2nd Peter Bang (1900\u20131957) \u0219i Svend Olufsen (1897\u20131949) au fondat brandul B&O (Bang and Olufsen) remarcabil pentru to\u021bi pasiona\u021bii de audio, o reu\u0219it\u0103 extraordinar\u0103 \u00eentr-un domeniu unde evolu\u021bia este extrem de rapid\u0103. Po\u021bi relativ repede s\u0103 ajungi \u00een top \u0219i apoi la fel de repede s\u0103 cobori \u0219i s\u0103 dispari. Exemple sunt destule, poate cel mai celebru \u0219i mai cunoscut fiind divizia de telefoane mobile a Nokia.<\/p>\n

Bang & Olufsen nu a fost scutit de un astfel de traseu, \u00een 2008 a resim\u021bit tare de tot criza, apoi au urmat ni\u0219te ani \u00een care a c\u0103utat un nou drum, pentru ca \u00een 2015 managementul s\u0103 fie aproape de a ceda. A venit HP cu care au pornit o colaborare, pentru ca mai apoi \u0219i LG (2017) s\u0103 anun\u021be c\u0103 va produce dispozitive mobile cu audio de la B&O. Situa\u021bia nu s-a redresat p\u00e2n\u0103 \u00een 2023 unde lucrurile au \u00eenceput s\u0103 se mi\u0219te spre bine.<\/p>\n

\u00cemi place citatul acesta: marca audio danez\u0103 Bang & Olufsen marcheaz\u0103 o etap\u0103 istoric\u0103: 100 de ani de modelare a felului \u00een care lumea experimenteaz\u0103 sunetul. Centenarul nu este doar prilej de retrospectiv\u0103, ci \u0219i un pas \u00eendr\u0103zne\u021b \u00eenainte \u2013 reafirm\u00e2nd convingerea fundamental\u0103 a m\u0103rcii c\u0103 atunci c\u00e2nd tehnologia \u00eent\u00e2lne\u0219te arta, se \u00eent\u00e2mpl\u0103 ceva cu adev\u0103rat extraordinar.<\/p>\n

\"\"<\/p>\n

De la primele radiouri construite \u00eentr-o cas\u0103 de \u021bar\u0103, din Struer, Danemarca, p\u00e2n\u0103 la sistemele audio conectate de ast\u0103zi, Bang & Olufsen a sus\u021binut mereu ideea c\u0103 valoarea inova\u021biei \u0219i a m\u0103iestriei d\u0103inuie. De la primul produs al lui Peter \u0219i Svend \u2013 \u201eEliminator\u201d \u2013 care permitea radiourilor alimentate cu baterii s\u0103 func\u021bioneze cu energie electric\u0103 de la re\u021bea (1925), p\u00e2n\u0103 la elegantul radio Beolit \u200b\u200b39 (1939), sculpturalul televizor Beovision 1 (1967) \u0219i emblematicul pick-up Beogram 4000 (1972), Bang & Olufsen \u0219i-a creat o tradi\u021bie, transform\u00e2nd produsele audiovizuale \u00een obiecte de o frumuse\u021be durabil\u0103, care apar\u021bin casei \u2013 unde m\u0103iestria \u0219i forma sunt inseparabile de performan\u021b\u0103.<\/p>\n

\u0218i pentru a marca aniversarea a 100 de ani, Bang & Olufsen lanseaz\u0103 un program de \u00een care va s\u0103rb\u0103tori centenarul la nivel global, timp de un an \u2013 un omagiu viu adus unui secol de excelen\u021b\u0103 \u00een design \u0219i explorare creativ\u0103:<\/p>\n

\u00b7 Evenimente \u0219i expozi\u021bii globale: O serie de experien\u021be imersive \u00een capitalele culturale ale lumii \u2013 de la Copenhaga \u0219i Shanghai la Tokyo, Seul, New York, Londra \u0219i Paris \u2013 care exploreaz\u0103 intersec\u021bia dintre sunet, design \u0219i cultur\u0103.<\/p>\n

\u00b7 Cartea sunetului \u0219i a vederii (2026): O cronic\u0103 cuprinz\u0103toare a 100 de ani de design, inova\u021bie \u0219i influen\u021b\u0103 cultural\u0103 Bang & Olufsen.<\/p>\n

\u00b7 Tururi de fabric\u0103 la Struer (2026): O invita\u021bie de a explora locul de na\u0219tere al brandului prin tururi \u0219i experien\u021be exclusive.<\/p>\n

\u00b7 Colec\u021bii de accesorii: Piese lifestyle atent selec\u021bionate care omagiaz\u0103 frumuse\u021bea tactil\u0103 a ADN-ului de design Bang & Olufsen.<\/p>\n

Recunosc c\u0103 de\u0219i mi-a pl\u0103cut brandul dintotdeauna nu am fost suficient de hot\u0103r\u00e2t s\u0103 investesc \u00een vreun echipament audio B&O pentru c\u0103 \u00een general, nu prea pot s\u0103 detectez \u0219i s\u0103 apreciez cu adev\u0103rat calitatea audio la nivel maxim.<\/p>\n

Voi cum sta\u021bi? Ave\u021bi produse B&O? Sau v-a\u021bi g\u00e2ndit vreodat\u0103 s\u0103 v\u0103 cump\u0103ra\u021bi?<\/p>\n

via www.bang-olufsen.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Dac\u0103 ai senza\u021bia c\u0103 unele branduri sunt parc\u0103 dintotdeauna, sunt \u0219anse mari s\u0103 ai dreptate: de exemplu Bang…\n","protected":false},"author":2,"featured_media":46706,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[8077,18568,1825,41,40,38,39,141,124],"class_list":{"0":"post-46705","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tehnologie","8":"tag-audio","9":"tag-bo","10":"tag-bang-olufsen","11":"tag-ro","12":"tag-romana","13":"tag-romania","14":"tag-romanian","15":"tag-technology","16":"tag-tehnologie"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ro\/115574982817584661","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/posts\/46705","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/comments?post=46705"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/posts\/46705\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/media\/46706"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/media?parent=46705"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/categories?post=46705"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ro\/wp-json\/wp\/v2\/tags?post=46705"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}