{"id":136167,"date":"2026-01-14T20:13:22","date_gmt":"2026-01-14T20:13:22","guid":{"rendered":"https:\/\/www.europesays.com\/se\/136167\/"},"modified":"2026-01-14T20:13:22","modified_gmt":"2026-01-14T20:13:22","slug":"nyheter-dacksnack-dackbranschen-sverige-6","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/se\/136167\/","title":{"rendered":"Nyheter &#8211; D\u00e4cksnack | D\u00e4ckbranschen Sverige"},"content":{"rendered":"<p>                                        <img decoding=\"async\" class=\"news-image\" src=\"https:\/\/www.europesays.com\/se\/wp-content\/uploads\/2026\/01\/1416014.jpg\"\/><\/p>\n<p class=\"image-description\">Torbj\u00f6rn Carlsson, Sverigechef p\u00e5 Falken Tyre Europe.<\/p>\n<p>                    <a class=\"category-tag\" href=\"https:\/\/www.tidningendacksnack.se\/nyheter\/\" rel=\"nofollow noopener\" target=\"_blank\">Nyheter<\/a><br \/>\n                    14 januari 2026<br \/>\n                    <strong>Text: <\/strong>Eva Harrysson <strong>Foto: <\/strong>Eva Harrysson<br \/>\n                    Med ett kommande namnbyte st\u00e5r Falken Tyre Europe inf\u00f6r ett sp\u00e4nnande 2026. &#13;<br \/>\n\u2013 Jag hoppas att vi ska beh\u00e5lla och st\u00e4rka v\u00e5r position p\u00e5 marknaden i \u00e5r, bland annat genom att s\u00e4tta tillbaka Dunlop p\u00e5 kartan, s\u00e4ger Torbj\u00f6rn Carlsson, Sverigechef.&#13;<\/p>\n<p>Innan jul deklarerade Falken Tyre Europe att dess\u00a0moderbolag, Sumitomo Rubber Industries, SRI, har beslutat att byta namn p\u00e5 sju av sina dotterbolag i Europa, Nordamerika, Australien och Stillahavsregionen.\u00a0Det nya namnet f\u00f6rv\u00e4ntas bli Dunlop Tyre Europe GmbH och namnbytet ska ske inom en snar framtid. Falken Tyre Europ\u00e9 kommer dock ocks\u00e5 finnas kvar som varum\u00e4rke.<br \/>\u2013 Vi k\u00f6r en multibrand-strategi d\u00e4r vi f\u00e5r tv\u00e5 sortiment med d\u00e4ck under Falken Tyre och Dunlop, s\u00e4ger Torbj\u00f6rn Carlsson.<\/p>\n<p>Medan flera av de st\u00f6rre d\u00e4cktillverkarna lyser med sin fr\u00e5nvaro p\u00e5 Autom\u00e4ssan v\u00e4ljer Falken Tyre att vara p\u00e5 plats \u00e4ven i \u00e5r. <br \/>\u2013 F\u00f6r oss \u00e4r det h\u00e4r ett utm\u00e4rkt skyltf\u00f6nster och en v\u00e4ldigt positiv m\u00f6tesplats var tredje \u00e5r.<\/p>\n<p>F\u00f6rutom er egen monter \u2013 vad f\u00e5r man inte missa p\u00e5 m\u00e4ssan?<br \/>\u2013 Jag tycker det \u00e4r viktigt att spana in alla innovationer, liksom vad D\u00e4ckbranschen Sverige har p\u00e5 g\u00e5ng, s\u00e4ger Torbj\u00f6rn Carlsson.<\/p>\n<p>\u00a0<\/p>\n<p>        Annons:<\/p>\n<ul class=\"slides\">&#13;<br \/>\n            &#13;<\/p>\n<li style=\"display:none;\">&#13;<br \/>\n                <a href=\"https:\/\/www.nisotech.se\/varumarken\/safety-seal\/?74300743=g-numSold-d-48-1-filter:JTdCJTIyZmlsdGVyJTIyOiU1QiU1RCwlMjJwcmljZSUyMjolN0IlMjJtaW4lMjI6MCwlMjJtYXglMjI6OTk5OTk5OTk5JTdEJTdE\" target=\"_blank\" class=\"ann-link\" rel=\"nofollow noopener\">&#13;<br \/>\n                    <img decoding=\"async\" class=\"ann-image\" src=\"https:\/\/www.europesays.com\/se\/wp-content\/uploads\/2026\/01\/3081256230.jpg\" alt=\"\"\/>&#13;<br \/>\n                <\/a>&#13;\n            <\/li>\n<p>&#13;<br \/>\n            &#13;<\/p>\n<li style=\"display:none;\">&#13;<br \/>\n                <a href=\"https:\/\/www.superdack.se\" target=\"_blank\" class=\"ann-link\" rel=\"nofollow noopener\">&#13;<br \/>\n                    <img decoding=\"async\" class=\"ann-image\" src=\"https:\/\/www.europesays.com\/se\/wp-content\/uploads\/2026\/01\/911122881.jpg\" alt=\"\"\/>&#13;<br \/>\n                <\/a>&#13;\n            <\/li>\n<p>&#13;<br \/>\n            &#13;\n        <\/ul>\n","protected":false},"excerpt":{"rendered":"Torbj\u00f6rn Carlsson, Sverigechef p\u00e5 Falken Tyre Europe. Nyheter 14 januari 2026 Text: Eva Harrysson Foto: Eva Harrysson Med&hellip;\n","protected":false},"author":2,"featured_media":136168,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65],"tags":[72,70,71,34,31,33,32,30],"class_list":{"0":"post-136167","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ekonomi","8":"tag-business","9":"tag-economy","10":"tag-ekonomi","11":"tag-se","12":"tag-svenska","13":"tag-sverige","14":"tag-sweden","15":"tag-swedish"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@se\/115895284787170998","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/posts\/136167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/comments?post=136167"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/posts\/136167\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/media\/136168"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/media?parent=136167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/categories?post=136167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/se\/wp-json\/wp\/v2\/tags?post=136167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}