{"id":70292,"date":"2026-04-25T06:31:10","date_gmt":"2026-04-25T06:31:10","guid":{"rendered":"https:\/\/www.europesays.com\/si\/70292\/"},"modified":"2026-04-25T06:31:10","modified_gmt":"2026-04-25T06:31:10","slug":"zakaj-vam-ui-pomocnik-nenadoma-nekaj-prodaja","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/si\/70292\/","title":{"rendered":"Zakaj vam UI-pomo\u010dnik nenadoma nekaj prodaja"},"content":{"rendered":"<p>Ko vam UI-pomo\u010dnik med urejanjem \u017eivljenepisa ali programiranjem nenadoma predlaga kreditno kartico ali spletni te\u010daj, to ni naklju\u010dje, temve\u010d za\u010detek nove faze digitalnega ogla\u0161evanja, ki bo vplivala tako na uporabnike kot na celotno ogla\u0161evalsko industrijo. V zadnjih mesecih so se v pogovorih z velikimi jezikovnimi modeli za\u010dela pojavljati sponzorirana sporo\u010dila, ki ne nagovarjajo ve\u010d le va\u0161ih iskanj, temve\u010d posegajo v sam tok zasebnega klepeta, od prvih vpra\u0161anj do desetega koraka pogovora.<\/p>\n<p>\u010clanek poka\u017ee, zakaj OpenAI, ki letos porabi okrog 25 milijard dolarjev in cilja na sto milijard ogla\u0161evalskih prihodkov do leta 2030, ter Google, ki ga bo Meta po napovedih prihodkov iz ogla\u0161evanja \u017ee letos prehitela, tako vztrajno preizku\u0161ata oglase v svojih klepetalnikih, kak\u0161ne nove oblike ciljanja in blagovne znamke se pri tem porajajo in kaj pomeni, \u010de bo va\u0161 \u201cnevtralni\u201d pomo\u010dnik postal prodajalec \u2013 za va\u0161o zasebnost, za zaupanje v umetno inteligenco in za prihodnost iskanja na spletu.<\/p>\n","protected":false},"excerpt":{"rendered":"Ko vam UI-pomo\u010dnik med urejanjem \u017eivljenepisa ali programiranjem nenadoma predlaga kreditno kartico ali spletni te\u010daj, to ni naklju\u010dje,&hellip;\n","protected":false},"author":2,"featured_media":70293,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[16677,1397,1510,124,19802,6005,4574,62,37,58,60,38,90,1396],"class_list":{"0":"post-70292","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ljubljana","8":"tag-chat-gpt","9":"tag-chatgpt","10":"tag-google","11":"tag-ljubljana","12":"tag-oglas","13":"tag-oglasevanje","14":"tag-roboti","15":"tag-si","16":"tag-slovene","17":"tag-slovenia","18":"tag-slovenija","19":"tag-slovenscina","20":"tag-tehnologija","21":"tag-umetna-inteligenca"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@si\/116463945802357413","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/posts\/70292","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/comments?post=70292"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/posts\/70292\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/media\/70293"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/media?parent=70292"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/categories?post=70292"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/si\/wp-json\/wp\/v2\/tags?post=70292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}