{"id":132821,"date":"2026-07-25T04:22:09","date_gmt":"2026-07-25T04:22:09","guid":{"rendered":"https:\/\/www.europesays.com\/sk\/132821\/"},"modified":"2026-07-25T04:22:09","modified_gmt":"2026-07-25T04:22:09","slug":"viete-ktora-je-klucova-znacka-pre-europu-nie-je-to-volkswagen-ani-mercedes","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/sk\/132821\/","title":{"rendered":"Viete, ktor\u00e1 je k\u013e\u00fa\u010dov\u00e1 zna\u010dka pre Eur\u00f3pu? Nie je to Volkswagen ani Mercedes&#8230;"},"content":{"rendered":"<p>        Strata automobilky a v\u00fdpadok dod\u00e1vate\u013ea nie s\u00fa to ist\u00e9<\/p>\n<p>Z\u00e1nik Volkswagenu, Mercedesu alebo inej ve\u013ekej automobilky by tvrdo zasiahol zamestnanos\u0165, dod\u00e1vate\u013eov aj eur\u00f3psku ekonomiku. Z\u00e1kazn\u00edci by v\u0161ak neprestali kupova\u0165 aut\u00e1. Uvo\u013enen\u00e9 miesto by postupne obsadili zost\u00e1vaj\u00faci v\u00fdrobcovia a \u010das\u0165 v\u00fdroby by prevzali konkurenti.<\/p>\n<p>N\u00e1hly v\u00fdpadok dod\u00e1vate\u013ea s rozsahom Boschu by fungoval inak. Ch\u00fdbaj\u00faca riadiaca jednotka, brzdov\u00fd syst\u00e9m, senzor alebo v\u00fdkonov\u00fd polovodi\u010d by mohol naraz zastavi\u0165 v\u00fdrobn\u00e9 linky viacer\u00fdch koncernov. Automobilka navy\u0161e nem\u00f4\u017ee vymeni\u0165 dod\u00e1vate\u013ea riadiacej jednotky rovnako jednoducho ako v\u00fdrobcu kobercov.<\/p>\n<p>Nov\u00e9 rie\u0161enie mus\u00ed niekto vyvin\u00fa\u0165, integrova\u0165, kalibrova\u0165, otestova\u0165 a schv\u00e1li\u0165. Pri bezpe\u010dnostn\u00fdch a emisn\u00fdch syst\u00e9moch m\u00f4\u017ee tak\u00e1to zmena trva\u0165 mesiace alebo roky. Bosch nem\u00e1 monopol a automobilov\u00fd priemysel pozn\u00e1 aj \u010fal\u0161\u00edch ve\u013ek\u00fdch dod\u00e1vate\u013eov. Jeho sila spo\u010d\u00edva v kombin\u00e1cii rozsahu, know-how a \u010dasu potrebn\u00e9ho na n\u00e1hradu.<\/p>\n<p>Automobilka ovl\u00e1da vz\u0165ah so z\u00e1kazn\u00edkom. Kritick\u00fd dod\u00e1vate\u013e ovl\u00e1da \u010das\u0165 schopnosti auto v\u00f4bec vyrobi\u0165.<\/p>\n<p>Eur\u00f3pa zar\u00e1ba aj na konkurencii vlastn\u00fdch automobiliek<\/p>\n<p>Bosch nedod\u00e1va iba eur\u00f3pskym v\u00fdrobcom. Spolo\u010dnos\u0165 p\u00f4sob\u00ed pribli\u017ene v 66 krajin\u00e1ch a buduje v\u00fdrobn\u00fa, v\u00fdvojov\u00fa aj obchodn\u00fa sie\u0165 v \u010c\u00edne, Japonsku, Indii, Severnej Amerike a \u010fal\u0161\u00edch regi\u00f3noch. <\/p>\n<p>Auto s \u010d\u00ednskym, japonsk\u00fdm, k\u00f3rejsk\u00fdm alebo americk\u00fdm logom preto m\u00f4\u017ee vyu\u017e\u00edva\u0165 eur\u00f3pske senzory, polovodi\u010de, brzdy, riadenie \u010di softv\u00e9r. Ke\u010f si mimoeur\u00f3pska automobilka objedn\u00e1 techniku od Boschu, \u010das\u0165 pridanej hodnoty inkasuje eur\u00f3pska spolo\u010dnos\u0165. Eur\u00f3pa tak dok\u00e1\u017ee zar\u00e1ba\u0165 aj na konkurencii vlastn\u00fdch v\u00fdrobcov \u00e1ut.<\/p>\n<p>Neznamen\u00e1 to, \u017ee ka\u017ed\u00e9 euro skon\u010d\u00ed v Nemecku. Bosch vyr\u00e1ba a vyv\u00edja aj priamo na zahrani\u010dn\u00fdch trhoch. Eur\u00f3pa si v\u0161ak udr\u017eiava kontrolu nad \u010das\u0165ou technol\u00f3gi\u00ed, du\u0161evn\u00e9ho vlastn\u00edctva a v\u00fdnosov. Pr\u00e1ve preto by strata siln\u00fdch dod\u00e1vate\u013eov mohla kontinent po\u0161kodi\u0165 viac ne\u017e z\u00e1nik jednej automobilovej zna\u010dky.<\/p>\n<p>Dieselgate pouk\u00e1zal na dve \u00farovne zodpovednosti<\/p>\n<p>Previazanos\u0165 automobilky a dod\u00e1vate\u013ea odhalila aj kauza Dieselgate. Bosch dod\u00e1val riadiace jednotky, softv\u00e9r a s\u00favisiacu techniku. Volkswagen v\u0161ak ur\u010doval, ako ich za\u010dlen\u00ed do vozidiel, ak\u00e9 parametre nastav\u00ed a s ak\u00fdmi \u00fadajmi po\u017eiada o schv\u00e1lenie \u00e1ut. Automobilka n\u00e1sledne vozidl\u00e1 dov\u00e1\u017eala, propagovala a pred\u00e1vala z\u00e1kazn\u00edkom.<\/p>\n<p>Volkswagen sa v USA v roku 2017 priznal k sprisahaniu s cie\u013eom podvies\u0165 Spojen\u00e9 \u0161t\u00e1ty, k podvodom a poru\u0161eniu z\u00e1kona o ochrane ovzdu\u0161ia, k mareniu spravodlivosti a dovozu tovaru na z\u00e1klade nepravdiv\u00fdch \u00fadajov. Americk\u00fd s\u00fad mu ulo\u017eil trestn\u00fa sankciu 2,8 miliardy dol\u00e1rov.<\/p>\n<p>Bosch v\u0161ak neodi\u0161iel bez n\u00e1sledkov. Dokumenty americkej FTC prip\u00edsali dod\u00e1vate\u013eovi pr\u00edspevok najmenej 276,5 mili\u00f3na dol\u00e1rov do od\u0161kodnenia spotrebite\u013eov. Nemeck\u00e1 prokurat\u00fara nesk\u00f4r ulo\u017eila Boschu sankciu 90 mili\u00f3nov eur za nedostatky v doh\u013eade, ktor\u00e9 automobilk\u00e1m umo\u017enili vyu\u017ei\u0165 techniku pri emisn\u00fdch manipul\u00e1ci\u00e1ch. Bosch sankciu prijal a neodvolal sa. Najv\u00e4\u010d\u0161iu \u010das\u0165 n\u00e1sledkov niesli automobilky, preto\u017ee pr\u00e1ve ony zodpovedali za certifik\u00e1ciu hotov\u00fdch vozidiel.<\/p>\n<p>Rozdiel medzi n\u00e1sledkami pre Volkswagen a Bosch by teoreticky mohol v o\u010diach verejnosti vyvol\u00e1va\u0165 dojem, \u017ee eur\u00f3psky automobilov\u00fd priemysel si nemohol dovoli\u0165 existen\u010dne ohrozi\u0165 kritick\u00e9ho dod\u00e1vate\u013ea. V kauze Dieselgate u\u017e ale s\u00fady vinn\u00edkov aj sankcie ur\u010dili a preto nem\u00e1 zmysel sp\u00e4tne sa v nej v\u0155ta\u0165 a h\u013eada\u0165 in\u00fa verziu udalost\u00ed.<\/p>\n<p>Eur\u00f3pa potrebuje viac ne\u017e zn\u00e1me log\u00e1<\/p>\n<p>Ak by Eur\u00f3pa pri\u0161la o jednu ve\u013ek\u00fa automobilku, utrpela by obrovsk\u00fa hospod\u00e1rsku stratu. \u010cas\u0165 z\u00e1kazn\u00edkov, v\u00fdroby a pracovn\u00fdch miest by v\u0161ak postupne prevzali konkurenti.<\/p>\n<p>Ak by stratila technologick\u00fa z\u00e1klad\u0148u, ktor\u00fa predstavuje Bosch, eur\u00f3pske automobilky by sa stali z\u00e1vislej\u0161\u00edmi od mimoeur\u00f3pskych riadiacich jednotiek, senzorov, polovodi\u010dov, b\u0155zd, riadenia a softv\u00e9ru. Log\u00e1 na kapot\u00e1ch by mohli zosta\u0165 eur\u00f3pske, rozhoduj\u00faca technika pod nimi u\u017e nie.<\/p>\n","protected":false},"excerpt":{"rendered":"Strata automobilky a v\u00fdpadok dod\u00e1vate\u013ea nie s\u00fa to ist\u00e9 Z\u00e1nik Volkswagenu, Mercedesu alebo inej ve\u013ekej automobilky by tvrdo&hellip;\n","protected":false},"author":2,"featured_media":132822,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[3],"tags":[41826,41824,3245,13921,41823,3434,57,56,55,23572,41822,41825,43,40,42],"class_list":["post-132821","post","type-post","status-publish","format-standard","has-post-thumbnail","category-europa","tag-automobilove-komponenty","tag-automobilovi-dodavatelia","tag-automobilovy-priemysel","tag-bosch","tag-bosch-mobility","tag-dieselgate","tag-eu","tag-europa","tag-europe","tag-europske-automobilky","tag-klucova-znacka-pre-europu","tag-riadiace-jednotky","tag-sk","tag-slovak","tag-slovencina"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@sk\/116978708873351412","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/posts\/132821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/comments?post=132821"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/posts\/132821\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/media\/132822"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/media?parent=132821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/categories?post=132821"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/tags?post=132821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}