\u010cL\u00c1NOK POKRA\u010cUJE POD REKLAMOU<\/p>\n
Aj v \u010dase glob\u00e1lnych dod\u00e1vate\u013esk\u00fdch re\u0165azcov a v\u00fdroby rozdelenej medzi viacer\u00e9 \u0161t\u00e1ty zost\u00e1va ozna\u010denie krajiny p\u00f4vodu d\u00f4le\u017eit\u00fdm sign\u00e1lom kvality<\/a>. \u013dudia sa pri n\u00e1kupe st\u00e1le pozeraj\u00fa na to, kde bol v\u00fdrobok <\/a>vyroben\u00fd, a pr\u00e1ve tento \u00fadaj \u010dasto ovplyv\u0148uje, \u010di mu bud\u00fa d\u00f4verova\u0165. Nov\u00fd preh\u013ead, na ktor\u00fd upozornil port\u00e1l Visual Capitalist<\/a>, ukazuje, \u017ee medzi najd\u00f4veryhodnej\u0161\u00edmi ozna\u010deniami dominuj\u00fa najm\u00e4 eur\u00f3pske krajiny.<\/p>\n Rebr\u00ed\u010dek vych\u00e1dza z prieskumu Norimbersk\u00e9ho in\u0161tit\u00fatu pre rozhodovanie o trhu<\/a> z marca 2025, do ktor\u00e9ho sa zapojilo 20 000 respondentov z desiatich kraj\u00edn. \u00da\u010dastn\u00edci ozna\u010dovali dve krajiny p\u00f4vodu, ktor\u00fdm d\u00f4veruj\u00fa najviac. V\u00fdsledok uk\u00e1zal nielen to, kto skon\u010dil na vrchole, ale aj \u0161ir\u0161\u00ed obraz o tom, ako verejnos\u0165 vn\u00edma svetov\u00fdch v\u00fdrobcov.<\/p>\n Na prv\u00fdch miestach sa dr\u017eia \u0161t\u00e1ty, ktor\u00e9 si dlhodobo buduj\u00fa poves\u0165 spo\u013eahlivej v\u00fdroby, siln\u00e9ho priemyslu a kvalitn\u00fdch exportov. V praxi to znamen\u00e1, \u017ee ozna\u010denie krajiny na obale st\u00e1le funguje ako skratka, pod\u013ea ktorej si spotrebite\u013e r\u00fdchlo vytv\u00e1ra predstavu o \u00farovni v\u00fdrobku.<\/p>\n Najvy\u0161\u0161ie sk\u00f3re z\u00edskali najm\u00e4 eur\u00f3pske krajiny<\/p>\n Na \u010dele rebr\u00ed\u010dka sa umiestnilo Nemecko, ktor\u00e9 si medzi respondentmi vysl\u00fa\u017eilo d\u00f4veru na \u00farovni 66 percent. Visual Capitalist pripom\u00edna, \u017ee krajina je u\u017e dlh\u00e9 roky sp\u00e1jan\u00e1 s kvalitn\u00fdmi autami a priemyseln\u00fdmi v\u00fdrobkami, \u010do sa odrazilo aj v tomto v\u00fdsledku. Hne\u010f za Nemeckom nasleduje \u0160vaj\u010diarsko so sk\u00f3re 64 percent a Japonsko so 63 percentami.<\/p>\n Do silnej skupiny sa dostali aj \u010fal\u0161ie z\u00e1padoeur\u00f3pske krajiny. Franc\u00fazsko, Taliansko a Spojen\u00e9 kr\u00e1\u013eovstvo dosiahli zhodne 57 percent. Spojen\u00e9 \u0161t\u00e1ty a ozna\u010denie vyroben\u00e9 v Eur\u00f3pskej \u00fanii z\u00edskali po 55 percent.<\/p>\n Medzi najd\u00f4veryhodnej\u0161ie ozna\u010denia sa teda pod\u013ea prieskumu zaradili najm\u00e4 tieto krajiny a regi\u00f3ny:<\/p>\n \u2022 Nemecko \u2013 66 percent \u2022 \u0160vaj\u010diarsko \u2013 64 percent \u2022 Japonsko \u2013 63 percent \u2022 Franc\u00fazsko \u2013 57 percent \u2022 Taliansko \u2013 57 percent \u2022 Spojen\u00e9 kr\u00e1\u013eovstvo \u2013 57 percent \u2022 Spojen\u00e9 \u0161t\u00e1ty \u2013 55 percent \u2022 Eur\u00f3pska \u00fania \u2013 55 percent \u2022 Taiwan \u2013 33 percent \u2022 \u010c\u00edna \u2013 31 percent \u2022 Mexiko \u2013 28 percent \u2022 India \u2013 27 percent<\/p>\n Zauj\u00edmav\u00fd je aj samotn\u00fd v\u00fdsledok Eur\u00f3pskej \u00fanie. Hoci ide o siln\u00fd hospod\u00e1rsky blok s jednotn\u00fdmi pravidlami p\u00f4vodu tovaru, v rebr\u00ed\u010dku z\u00edskala o nie\u010do ni\u017e\u0161ie sk\u00f3re ne\u017e viacer\u00e9 jej ve\u013ek\u00e9 \u010dlensk\u00e9 \u0161t\u00e1ty. Visual Capitalist uv\u00e1dza, \u017ee to m\u00f4\u017ee s\u00favisie\u0165 s t\u00fdm, ako \u013eudia vn\u00edmaj\u00fa rozdielnu silu exportu jednotliv\u00fdch \u010dlensk\u00fdch kraj\u00edn.<\/p>\n USA s\u00fa v strede, \u010c\u00edna skon\u010dila v\u00fdrazne ni\u017e\u0161ie<\/p>\n Prieskum z\u00e1rove\u0148 uk\u00e1zal v\u00fdrazn\u00fd rozdiel medzi t\u00fdm, ako \u013eudia vn\u00edmaj\u00fa v\u00fdrobky z USA a z \u010c\u00edny. K\u00fdm ozna\u010denie vyroben\u00e9 v USA z\u00edskalo 55 percent a zaradilo sa do strednej a\u017e vy\u0161\u0161ej \u010dasti rebr\u00ed\u010dka, \u010c\u00edna dosiahla len 31 percent. To znamen\u00e1, \u017ee ju medzi dve najd\u00f4veryhodnej\u0161ie krajiny p\u00f4vodu zaradila menej ne\u017e tretina respondentov, dod\u00e1va port\u00e1l India Today<\/a>.<\/p>\n Pod\u013ea Visual Capitalist m\u00f4\u017ee by\u0165 \u010das\u0165 tohto rozdielu ovplyvnen\u00e1 aj samotnou metodikou prieskumu. Medzi respondentmi toti\u017e boli \u013eudia z USA, Spojen\u00e9ho kr\u00e1\u013eovstva, Japonska, Indie, Mexika, Ju\u017enej Afriky a kraj\u00edn E\u00da, no nie z \u010c\u00edny. Aj tak v\u0161ak v\u00fdsledok nazna\u010duje, \u017ee \u010d\u00ednske ozna\u010denie p\u00f4vodu zatia\u013e u ve\u013ekej \u010dasti spotrebite\u013eov nevzbudzuje tak\u00fa d\u00f4veru ako v\u00fdrobky zo z\u00e1padn\u00fdch ekonom\u00edk.<\/p>\n Podobne ni\u017e\u0161ie sk\u00f3re dosiahli aj \u010fal\u0161ie v\u00fdznamn\u00e9 v\u00fdrobn\u00e9 krajiny. Mexiko z\u00edskalo 28 percent a India 27 percent. Rebr\u00ed\u010dek tak ukazuje, \u017ee samotn\u00e1 v\u00fdrobn\u00e1 sila krajiny automaticky neznamen\u00e1 aj vysok\u00fa spotrebite\u013esk\u00fa d\u00f4veru.<\/p>\n Prekvapen\u00edm je Taiwan aj rozdiel medzi v\u00fdznamom a vn\u00edman\u00edm<\/p>\n Jedn\u00fdm z najzauj\u00edmavej\u0161\u00edch zisten\u00ed je postavenie Taiwanu. Napriek tomu, \u017ee ide o k\u013e\u00fa\u010dov\u00e9ho hr\u00e1\u010da vo v\u00fdrobe polovodi\u010dov a d\u00f4le\u017eit\u00fd \u010dl\u00e1nok svetov\u00fdch technologick\u00fdch re\u0165azcov, v prieskume z\u00edskal len 33 percent. To ho rad\u00ed do stredu po\u013ea, v\u00fdrazne za krajinami ako Japonsko \u010di Nemecko.<\/p>\n Pr\u00e1ve tento v\u00fdsledok pod\u013ea Visual Capitalist ukazuje rozdiel medzi re\u00e1lnym v\u00fdznamom krajiny vo svetovej v\u00fdrobe a t\u00fdm, ako jej v\u00fdrobky vn\u00edmaj\u00fa be\u017en\u00ed spotrebitelia. Taiwan m\u00e1 siln\u00e9 postavenie v high tech sektore, no toto postavenie sa zatia\u013e naplno nepremietlo do \u0161ir\u0161ieho verejn\u00e9ho obrazu zna\u010dky krajiny p\u00f4vodu.<\/p>\n Celkov\u00fd obraz rebr\u00ed\u010dka je pomerne jasn\u00fd. Ozna\u010denie krajiny v\u00fdroby zost\u00e1va siln\u00fdm faktorom d\u00f4very a Eur\u00f3pa si v tejto oblasti dr\u017e\u00ed ve\u013emi siln\u00fa poz\u00edciu. Spotrebitelia tak pri hodnoten\u00ed v\u00fdrobkov st\u00e1le nesk\u00famaj\u00fa len cenu \u010di zna\u010dku, ale aj to, odkia\u013e produkt poch\u00e1dza. A pr\u00e1ve tento detail m\u00f4\u017ee v mnoh\u00fdch pr\u00edpadoch rozhodn\u00fa\u0165 o tom, komu daj\u00fa prednos\u0165.<\/p>\n \n \u010c\u00edtaj viac z kateg\u00f3rie: Zauj\u00edmavosti<\/a>\n <\/p>\n \n \u010eakujeme, \u017ee \u010d\u00edta\u0161 Startitup. V pr\u00edpade, \u017ee m\u00e1\u0161 postreh alebo si na\u0161iel v \u010dl\u00e1nku chybu, nap\u00ed\u0161 n\u00e1m na redakcia@startitup.sk<\/a>.\n <\/p>\n Zdroje: Visual\u00a0Capitalist<\/a>, India\u00a0Today<\/a>, NIM<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\u010cL\u00c1NOK POKRA\u010cUJE POD REKLAMOU Aj v \u010dase glob\u00e1lnych dod\u00e1vate\u013esk\u00fdch re\u0165azcov a v\u00fdroby rozdelenej medzi viacer\u00e9 \u0161t\u00e1ty zost\u00e1va ozna\u010denie…\n","protected":false},"author":2,"featured_media":27848,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[57,56,55,43,40,42,12841,1911,345],"class_list":{"0":"post-27847","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-europa","8":"tag-eu","9":"tag-europa","10":"tag-europe","11":"tag-sk","12":"tag-slovak","13":"tag-slovencina","14":"tag-vyrobky","15":"tag-zaujimavosti","16":"tag-zo-sveta"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@sk\/116291363293276531","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/posts\/27847","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/comments?post=27847"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/posts\/27847\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/media\/27848"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/media?parent=27847"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/categories?post=27847"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/sk\/wp-json\/wp\/v2\/tags?post=27847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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