Google Launches Universal Commerce Protocol for AI-Powered Retail
In the fast-evolving world of digital retail, Google has once again positioned itself at the forefront with the…
Google Debuts ‘Universal’ Protocol for Agentic Commerce
Google has launched an agentic commerce standard dubbed the Universal Commerce Protocol (UCP). Announced Sunday (Jan. 11) at…
Google’s new commerce framework cranks up the heat on ‘agentic shopping’
To further push the limits of consumerism, Google has launched a new open standard for agentic commerce that’s…