Electrolit has signed a multi-year collaboration with Tennis Canada, becoming the official hydration partner of the National Bank Open presented by Rogers.<\/p>\n
The relationship will formally begin during the 2026 edition of the National Bank Open, which will take place in Toronto and Montr\u00e9al from August 1 to 13, 2026.<\/p>\n
Caridad Ochoa, Chief Executive Officer for Electrolit Canada, said, \u201cThe National Bank Open presented by Rogers is among the most recognized events in tennis, and Tennis Canada has done an incredible job building a tournament that continues to attract the best players in the world while growing the sport at home. As Electrolit continues to expand across the country, we\u2019re excited to partner with an organization that shares our commitment to performance. We look forward to being part of the experience for athletes and fans in Toronto and Montr\u00e9al for the years ahead.\u201d<\/p>\n
As part of the agreement, Electrolit will have a significant on-site presence at both stadiums, with court-side branding, activation areas, and fan interaction zones that will put Electrolit\u2019s Instant Hydration right in the middle of the action. Electrolit will also provide on-site sampling in high-traffic spectator spots at Sobeys Stadium in Toronto and IGA Stadium in Montr\u00e9al during the tournament window, as well as specialised hydration touchpoints to enhance athlete performance settings behind the scenes.<\/p>\n
The decision is another step in Electrolit\u2019s expansion into the professional tennis circuit in North America. Recently named the official electrolyte beverage of the US Open, the brand is expanding its presence in the sport\u2019s competitive landscape while also supporting the next generation of talent, including Electrolit athlete and rising tennis star Emilio Nava, who will compete on the ATP tour in 2026.<\/p>\n
The collaboration also extends to Tennis Canada\u2019s larger ecology, which includes national team play in the Davis Cup and Billie Jean King Cup.<\/p>\n
Claude Savard, Vice President of Corporate Partnerships for Tennis Canada, said, \u201cWe are thrilled about our partnership with Electrolit as our official hydration beverage and welcome them to the Tennis Canada and National Bank Open presented by the Rogers team. Fans in both Toronto and Montr\u00e9al can look forward to the activation and fan experience that Electrolit will provide during our tournaments. This multi-year partnership with Electrolit will help ensure our continued investment into the growth and development of the sport for all Canadians.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Electrolit has signed a multi-year collaboration with Tennis Canada, becoming the official hydration partner of the National Bank…\n","protected":false},"author":2,"featured_media":24714,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[6941,9681,2212,28,3013],"class_list":["post-24713","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","tag-electrolit","tag-national-bank-open","tag-sponsorship","tag-tennis","tag-tennis-canada"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/posts\/24713","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/comments?post=24713"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/posts\/24713\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/media\/24714"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/media?parent=24713"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/categories?post=24713"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/tennis\/wp-json\/wp\/v2\/tags?post=24713"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}