It’s described as a ‘new and evolved version’The Strawberry Thief in Bristol city centreThe Strawberry Thief in Bristol city centre(Image: Strawberry Thief)

A bar on Bristol’s Broad Street has undergone a rebrand and change of name, with a month of events on the way to say goodbye to its former identity.

The Strawberry Thief is now Froth & Fries and, according to its new website, it is described as ‘Bristol’s newest beer concept’… ‘serious about beer, passionate about fries’… and a ‘new and evolved version’ of the award-winning Strawberry Thief.

On its Facebook page, the team at Froth & Fries posted a message announcing the new name at the start of the month, alongside some glimpses into the new look signage.

The post said: “The sign might have changed, but the soul hasn’t. From Strawberry Thief to Froth & Fries – we’re still your hideaway in central Bristol for proper Belgian beer and good company.

“Oh, and don’t forget the hot, golden fries that crunch just right! Come hungry.”

“P.S. We’ll be running events all through June to say goodbye to the Strawberry Thief, and welcome in the new era with Froth & Fries – stay tuned for announcements!”

Froth & Fries promises locals and foodies a ‘rich, smooth, hoppy and crisp’ beer selection, ‘golden hand-cut fries, piled with bold and unexpected flavours’, as well as ‘expertly matched pints and plates’, and ‘a bar made for all occasions’.

Other dishes on its menu, aside from fries, include burgers, sides, stew, steak, sea bass, schnitzel, and desserts such as chocolate torte, cheesecake, panna cotta, and ice cream.

The Strawberry Thief was named among the best independent bars in the country at the National Pub & Bar Awards in 2021.

While back in 2019 it was transformed into a film set during the filming of some massive film and TV productions at the time, including BBC One drama The Trial of Christine Keeler filmed right here.

The bar was used as a 1960s cafe in the series.

Meanwhile, off screen, The Strawberry Thief occupied a site that once housed Hunt’s restaurant in the late 1980s and 1990s.

In the Victorian era, Broad Street was home to countless printers but the listed frontage of the Edward Everard building is of particular note as it depicts the great Victorian textile designer and writer William Morris, who was the founder of the influential Arts and Crafts movement.

One of Morris’s most celebrated wallpaper patterns was called The Strawberry Thief and the bar of the same name shared the designer’s love of all things artisanal.

You can find Froth & Fries at 26 Broad Street.

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