Attic Brew Co. has announced the release of Paranoid, a brand new 5% black lager, which is a tribute to the band who created heavy metal, and the Birmingham roots that shaped their sound.
Paranoid black lager is available in cans from the Attic Brew Co. website, at their Stirchley taproom, and at their bar, The Barrel Store in the Jewellery Quarter and will also be pouring exclusively on draft at both bars from Friday, July 4.
In addition, Paranoid cans are now available at Birmingham Museum & Art Gallery as part of the Ozzy Osbourne: Working Class Hero exhibition.
To mark the occasion, Attic said it is dropping a limited run of Sabbath-inspired T-shirts, available on their website and at The Barrel Store, with a portion of proceeds going to Metal For Good, a charity using music to create positive change in communities.
Themed t-shirts will be on sale as well. Photo: Attic Brew Co.
It will also be holding a full Black Sabbath-themed event on July 4 ahead of the big show at Villa Park on July 5.
A spokesman for Attic Brew Co. said: “Designed with die-hard fans and beer lovers in mind, the shirts are a wearable celebration of Brum’s musical legacy.
“The celebrations culminate on Friday, July 4 with a full-blown Sabbath-themed night at The Barrel Store.
“Expect Paranoid on tap, classic Sabbath tunes, Brummie beer lovers, and top-notch food from Deathrow Pizza.
Paranoid Black Lager pays tribute to the legendary heavy metal band Black Sabbath. Attic Brew Co.
“It’s the perfect warm-up for the big Sabbath event happening in the city that weekend.”
Jo from Attic Brew Co. said: “We’re really proud of Birmingham’s heritage – from its industrial roots to its incredible cultural and musical legacy.
“Black Sabbath have inspired many, and we think that deserves a proper celebration, with great beer, tasty pizza, good friends, and one hell of a party.
“Whether you’re coming for the craft beer, as a Sabbath superfan, or just in it for the tunes and the T-shirt, this is one for the Brum history books.”