Shoppers will be able to customise their Oasis Live ‘25 apparel and get an exclusive look at archive adidas pieces worn by Liam and Noel Gallagher
Inside the brand new adidas store on Market Street(Image: MEN)
Following the launch of the new ‘Original Forever’ campaign and announcement of its partnership with Oasis, today adidas has reopened its Market Street store.
The refreshed store will house the full adidas Originals x Oasis Live ‘25 apparel collection as a ground floor takeover, with adidas’ Originals and Performance in-line ranges on the second floor.
Becoming the Northern retail destination of choice for the complete Oasis collection, the launch has been timed to coincide with the band’s huge reunion tour which kicks off tomorrow in Cardiff before heading to Manchester for five shows at Heaton Park.
This summer, the Manchester band will play 19 dates across the UK and Ireland, stopping off in Cardiff, Manchester, London, Edinburgh and Dublin. They’ll then embark on an international tour covering North and South America, Australia and Asia.
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A couple of weeks ago, Adidas announced their new adidas Originals x Oasis Live ‘25 apparel collection with 26-piece range of timeless sportswear branded staples in various colours including tracksuits and T-shirts.
The adidas Manchester Market Street store will officially reopen as a northern based retail hub for the adidas Originals x Oasis Live ‘25 collection(Image: adidas )
Ahead of the band’s Oasis Live ‘25 global tour, the full range will be available to buy from the adidas Market Street store.
The collection features Firebird tracksuits, raglan sleeve jerseys – iconically worn by Liam in a 90’s charity football match – as well as bucket hats and coach jackets.
Inside the brand new adidas store on Market Street(Image: MEN)
In a unique twist, shoppers visiting the store can customise their Oasis Live ‘25 apparel, and get an exclusive look at archive adidas pieces worn by the band over the years.
The adidas’ Market Street store will remain the dedicated retail home for the Oasis Live ‘25 collection throughout the summer, with supplementary pieces also available from the wider adidas Originals in-line range.
Inside the brand new adidas store on Market Street(Image: MEN)
Its Market Street store will later evolve into a space for adidas’ broader Originals and Performance lines.
Chris Walsh – VP Brand, adidas commented earlier this month: “adidas and Oasis share a story defined by originality and cultural impact, with roots that run deep and have long been entwined in the fabric of music and style.
Inside the brand new adidas store on Market Street(Image: MEN)
“This official partnership represents more than just two icons coming together; it reignites a timeless piece of cultural music history.
“‘Original Forever’ continues to build on adidas’ lasting legacy in music and celebrates the powerful role music and style play in shaping culture across generations.”
At adidas’ Market Street store, consumers can customise their Oasis Live ‘25 apparel, and get an exclusive look at archive adidas pieces worn by the band over the years.(Image: adidas)
Fans have also been able to buy the collection over at the recently launched Oasis Live ’25 fan store in Spinningfields.
Located in the old Iberica site on the Avenue in Spinningfields – opposite The Oast House – the shop features a range of official Live 25 merchandise, including exclusive brand collaborations and limited-edition apparel including an upstairs area dedicated to the adidas and Oasis collaboration range.
(Image: MEN)
In terms of the Market Street store, adidas is hosting a party to celebrate this evening (3 July), from 6:30 to 9pm with a waiting list set up on ticketing site Eventbrite.
Other big Manchester music legends will be sound-tracking the event, including Mani from The Stone Roses, house music pioneer DJ Paulette, and local favourite DJ Polly.
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Those who manage to get a ticket will be able to enjoy food from Manchester sandwich heroes Badabing, and drinks courtesy of Track Brewing Company.
The adidas Market Street store is located at 52-56 Market Street Manchester M1 1PW. The store reopens on Thursday, July 3, one day before the band kick off their world tour at Cardiff’s Principality Stadium.