Shoppers have been warned to act fast to guarantee they can get their hands on the new £14.95 itemAldi has enforced a strict purchasing rule to a new £14.95 item in-store(Image: Malcolm Hart)
Aldi has announced a strict one-per-person limit on a new £14.95 item which has been unveiled in one of its Manchester stores today.
Shoppers will only be allowed to pick up one of the store’s new limited-edition Supernova Champagne bottles, which have been released today in Aldi’s Bury New Road branch ahead of Oasis’ upcoming Manchester gigs.
The release of the £14.95 bottles comes as Oasis kicked off their reunion tour on Friday in Cardiff, at the Principality Stadium.
With the brothers next heading to Manchester to play their first hometown show since their split this week, the commemorative bottles have been released exclusively in Aldi’s Bury New Road – just a stone’s throw away from Heaton Park where the brothers will first play on Friday, July 11.
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With the bottles in limited stock, shoppers have been urged to act fast to get their hands on one of the celebratory drinks. However, Aldi hopes that the enforcement of a one-per-customer rule on the bottles will allow as many Oasis fans as possible to get their hands on the drink.
The new bottles have been created using Aldi’s award-winning Veuve Monsigny Champagne Brut, with the bottle receiving a new ‘Supernova’ design to commemorate Oasis’s well-loved Britpop hit.
Aldi has released a new commemorative Supernova Champagne ahead of Oasis’ Manchester gigs(Image: Aldi)
With the bottles unveiled in-store today, July 7, Oasis fans have already been heading to the store’s Bury New Road branch to pick up one of the keepsakes themselves.
One fan from Manchester, Derrick Smith, said: “I left at quarter past six and waited an hour before the store opened – the bottle looks amazing.”
Other fans have also claimed to have travelled from outside of Greater Manchester to pick up the exclusive drink. Oasis fan, Jack Blake, said: “I drove from London for the Champagne after I saw the post. I thought, I must try and get a bottle!”
On the release, Julie Ashfield, Chief Commercial Officer at Aldi UK, said: “We’re thrilled to launch Supernova Champagne, a special, limited-edition rebrand of our award-winning Veuve Monsigny. We’re offering shoppers a unique and memorable way to raise a glass to this iconic moment in music history.”
The reveal of the commemorative drinks come to Aldi’s Bury New New Road store in Prestwich after the retailer temporarily renamed the store ‘Aldeh’, to embrace the Mancunian pronunciation of its name before Oasis’ arrival at Heaton Park.
Aldi’s Bury New Road has been re-branded ‘Aldeh’ ahead of Oasis’s Manchester gigs(Image: PA)
Aldi’s Supernova Champagne will be available in Aldi’s Bury New Road, Manchester store from today for £14.95, until stocks last.
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