The Selfish brand has been designed for real women and real routines, with carefully formulated products to cover women’s every day health needsThis article contains affiliate links, we will receive a commission on any sales we generate from it. Learn more
The Hembrow sisters, Tammy, Emilee and Amy have launched new supplement brand Selfish Supps (Selfish Supps)(Image: Selfish Supps)
Finding supplements, particularly for women, that will help with training, meeting fitness goals and give the best results can be a challenge. A lot of supplements may only be tailored towards one certain demographic, leaving others lost and not knowing exactly what to buy.
Best known for their global influence across the fitness, wellbeing and motherhood spaces, the Hembrow sisters, Tammy, Emilee and Amy, have first-hand experience of trying to find the right supplements to tailor to their specific lifestyles. With this in mind, the three have now launched Selfish, the female-first sports nutrition brand, which has recently launched its range at Boots.
Selfish, hailed as a contemporary take on sports nutrition crafted for genuine women and their daily routines, has launched seven bespoke products tackling the broad spectrum of women’s nutritional needs. Fitness powerhouse Tammy, one of the top fitness influencers globally, believes that “Fitness isn’t just about hitting PBs or dropping dress sizes. It’s about showing up for you.”
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The collection includes plenty of products designed to help with the goals and challenges faced by many women. For example, there’s the Give Me Plant Protein for £24.65, described as a smooth and creamy vegan protein powder with 20g of lean plant protein per serving.
It also comes in a Rich Chocolate flavour and has been carefully curated to help women with strength, toning and post-workout recovery. To get best results with this protein, shoppers just need to mix or shake one scoop into 250ml of water and enjoy post-workout, or anytime a protein boost is needed.
Another option is Balance My Gut, a refreshing blue-greens gut health powder designed to help debloat, aid digestion and support the user’s gut microbiome. It comes in a Blueberry Bliss flavour, in a 240g tub that provides up to 30 servings, reports the Mirror.
This product is a non-gritty micro blue and phyto-greens powder that works to de-bloat, helps to aids digestion, nourishes the gut microbiome and supports overall health and immunity.
There’s also Give Me Protein Water, a light, fast-absorbing vegan protein water for a hydrating hit of hydrolysed plant protein for strength, toning and recovery. Available in VeryBerry and Tropical Crush flavours, the 300g tub offers 15 servings.
This product is said to support muscle tone, strength and repair, daily protein targets, complete amino acid profile, lean hydrolysed plant protein and has a non-gritty, fast-absorbing formula.
Last but not least is I Want Energy, an extra-juicy pre-workout with BCAAs for performance, stamina and focus – minus the crash afterwards. This comes in a juicy watermelon flavour, offers up to 30 servings and is said to give sustained, long-lasting endurance, a feeling of alertness and focus and has clean, effective ingredients.
If this brand isn’t quite what shoppers are after, there are many other options out there. For example, there’s the Impact Whey Protein Powder for £13.99 from My Protein which comes in a range of flavours, and offers 23g of protein in every scoop.
Another option is Wellwoman Vitabiotics Wellwoman 50+ 30 Tablets from Holland and Barrett for £10.49 which is said to help support the brain, heart and eyes and is suitable for vegetarians.
One shopper said the products were ‘amazing and enjoyable to drink.'(Image: Selfish Supps)
The Selfish brand boasts a near-perfect 4.9 out of 5-star rating on its website. One customer said: “I have tried so many gut powders and they all taste so gross. I have been taking this for the last week and obsessed with the flavour. It’s also really helped with my bloating! Love it.”
Another fan added: “As someone who has tried a lot of vegan and plant proteins out there, this is by far the best. Both the vanilla and chocolate taste amazing in smoothies or just with water and ice. No chalky texture at all. I have it every day.”
Although some customers were less impressed, one saying: “One scoop is a bit too selfish. It needs a couple for it to really make a difference in taste.”
Another satisfied customer shared their experience, saying: “I’ve had this for just over a week, and I’ve been sipping it straight after lunch when i need that sweet hit. I find that it fills me up and takes away the craving. Also, its completely delicious,” said another shopper.
For women aiming to maximise their active lifestyles, Selfish’s bespoke range of supplements tailored for women might just be the ideal option.