The Open doubles as both an iconic sporting event and an advertising mechanism for NI’s tourism industry
Like mud at Glastonbury, rain at Wimbledon, an English penalty shoot-out defeat and disposable barbeques, The Open Championship is one of the standard bearers of the British summer.
And apart from those dodgy corner shop barbeques, The Open is the only one of those things that is ever likely to rock up on the shores of Northern Ireland.