Micro Scooters has appointed Northern Artillery to replatform its Shopify Plus ecommerce operation.

The Leeds digital agency moved the brand from Magento to Shopify Plus and introduced a series of improvements, including custom JavaScript applications for product personalisation, which is integrated with Micro Scooters’ warehouse management system.

It’s also built a “Scooter Finder quiz” to help customers find their perfect scooter.

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“Moving to Shopify Plus has been transformative for us,” said David Wombell, Director of eCommerce at Micro Scooters UK. 

“The Northern Artillery team didn’t just deliver a beautiful new site – they built a platform that’s faster, easier to manage, and ready for where our business is going. The migration from Magento was handled seamlessly, and the new personalisation tools and bundle features are a huge leap forward for our customers.”

 
Liam Grogan, Founder of Northern Artillery, added: 

“Micro Scooters UK is an iconic brand, and this project was about giving them the freedom to innovate and move at speed. By combining Shopify Plus with bespoke personalisation tools and advanced bundle functionality, we’ve created a platform that works as hard behind the scenes as it does for the customer.”