One of the hottest emerging talents in UK Rap, Chy Cartier has joined the likes of Jme, Skepta, Wretch 32, and D Double E on new music service Stradebase. The aim of the platform is to allow fans to buy royalties for individual songs in an artists catalogue.
Speaking about the platform, Skepta states:
“I have seen the development of technology, consumption and its evolving landscape in this industry and as a creative, I know that my fans want to be mission connected to me and my music, shows in any way they can. I have spent my career carving out ways to remain close to the core of what I do musically and it’s all because of the fans and communities we have built. This is just an evolution of what I have been doing by embracing tech but on my terms”.
Jme added:
“I believe Stradebase a movement towards true artist ownership and the innovation the business of music streaming royalties needs now. It reduces the noise in the industry and goes back to the heart and core of what we do this for…the fans. To celebrate the 10-year anniversary of ‘Integrity’ I offered 100 shares of the track at £1 per share which were snapped up by fans in seconds. It’s about giving power back to the people who make the music and the fans who support it. This is the future”.