Smaller players launch affordable models in survival fight amid overcapacity struggle
Changan Automobile’s AVATR 07 at Munich’s IAA Mobility 2025 on Sept. 9. The automaker is among 116 Chinese exhibitors at Europe’s premier auto show. © Reuters
WATARU SUZUKI
September 12, 2025 11:07 JST
SHANGHAI — A fierce price war continues to engulf China’s auto industry despite stricter measures aimed at curbing what officials call “disorderly” competition, underlining the challenge of tackling the country’s chronic overcapacity.