Co-op has a brand new ‘on the go’ store – and the first to open in the north west, and only the second to open in the UK, is here in Greater ManchesterThe new stores will feature exclusive products and and brand new deli-selections

Co-op is launching a new concept and look with its ‘on the go’ micro stores – and Greater Manchester is getting one of the very first.

Co-op is growing the the mini store format with the launch of a new store in the busy Stamford Quarter of Altrincham, the first of Co-op’s new concept stores to launch in the north west.

The new stores will feature exclusive products and and brand new deli-selections.

Co-op’s ‘on the go’ concept will ‘focus on a range dedicated to serving the growing ‘food-on-the-go’ consumer culture, offering breakfast, lunch and dinner in exciting new formats, from traditional meal deals to the inclusion of a hot food serve-over counter and deli-inspired selections’, says the food shop giant.

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The new ‘micro’ store comes from ‘cues from around the world to meet consumer demand for fast, high quality food-for-now, catering to meals on-the-go throughout the day’, according to the brand.

The stores will open between 7am and 7pm to serve breakfast, lunch and dinner in ‘exciting new format’s, with the quick and convenient online home delivery also available.

After 7pm the store makes the move to online trading only, ‘which includes Co-op’s Irresistible Pizzas cooked and delivered in the community in minutes via Co-op’s quick commerce partners Just Eat, Deliveroo and Uber Eats’, says Co-op.

Co-op has a brand new look with its next concept store

Co-op’s first ‘on-the-go’ store launched in Solihull in July, a UK-first for a national grocer. Co-op is now rolling out its new format store, which will be situated in ‘high foot-traffic locations’.

Gary Williams, Co-op Director of Store Optimisation, said: “The whole team is excited to launch our new concept store in the Stamford Quarter. We continually look for new ways to get closer to our customers and deliver added convenience.

“Our new concept brings together an innovative blend of food-to-go propositions, with freshly prepared products designed to stand out in this vibrant and thriving community.

“Whether in store or online, we cater to ‘on-the-go’ meals throughout the day, at breakfast, lunch and dinner you will find delicious products, quick service, quality and value, and all in a great convenient location.”

The first mini store in Greater Manchester, and only the second the country, will open on George Street in Altrincham.

The new Co-op ‘on the go’ store in George Street

Chris Houghton, Retail & Leisure Manager at Bruntwood, added: “We’re delighted to welcome Co-op’s brand-new store format to the Stamford Quarter.

“This opening marks an exciting step for the regeneration of the neighbourhood into a thriving, modern and sustainable area.

“Co-op’s reputation for convenience, quality, and supporting local communities makes it a perfect fit for the Stamford Quarter, and we’re confident it will be a fantastic addition for our visitors and the wider Altrincham community.”

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“Shoppers can simply pop in for a Costa Coffee, hot baguette, buttermilk chicken tenders or wholesome protein pots for a quick hot lunch on the go”, says the supermarket chain.

“Extensive new product development exclusive to the format includes all day breakfast meal pots, berry burst bircher and, apple and cinnamon overnight oats.

“For lunch, a new deli-selection will serve offerings such as smoked salmon, egg and spinach pots; sweet potato bhaji wrap; falafel and houmous salad bowls; chicken, bacon and avocado caesar wrap and, tomato, mozzarella & pesto focaccia bagels.”

The new store format joins Co-op’s traditional convenience stores across the UK.