(Credit: Getty Images/Manh Tung – Breaking Media)
Tue 30 September 2025 18:45, UK
Liverpool have been severely impacted by ticket touts following their success on the field over the past couple of years.
Liverpool were crowned Premier League champions under Arne Slot last season.
However, that has brought about increased demand for tickets and, ultimately, a surge in touting at Anfield.
BBC Sport reported on 25 September Liverpool have shut down 145,000 ticket accounts over the past two years as part of a crackdown against touting, while 1,114 lifetime bans were handed out last season.
Former Man City financial adviser Stefan Borson exclusively told Football Insider Liverpool and Arsenal are perhaps the only two Premier League clubs who currently have such a high level of demand for tickets.
Credit: ImagoLiverpool facing increased levels of ticket touting
Liverpool have frozen their ticket prices for this season despite seeing several of their fellow top-flight clubs increasing their rates.
The Reds are now ramping up their efforts to get on top of the ticket touting issues at Anfield.
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Speaking exclusively to Football Insider, Borson said: “The bigger the club, the bigger the issue is.
“But I think it does remind you that you need to be slightly sceptical about the number of accounts and members and all of this sort of stuff that the clubs report because many of them are dummy accounts to buy more tickets.
Credit: Imago
“I mean, 145,000 is quite a lot and clearly it’s organised. But it’s a problem only for probably two or three clubs that have got that kind of demand, maybe only one in England right now, maybe Arsenal as well.
“Nobody else has that level of demand for tickets right now.”
Slot’s side currently sit top of the Premier League table after picking up 15 points from their opening six games of the new season.
Liverpool make move to block ticket touts
There is high demand for tickets at Anfield, with the stadium holding 61,276 fans following Liverpool’s redevelopments in recent years.
Borson said: “I think it’s interesting the problem that they have got.
“I think it’s a challenge for all clubs to keep the stadium interesting, noisy and good for TV with the right sort of fans.
“People that are there to watch the match rather than just video it on their phone for a one-off, creating the atmosphere, not even necessarily being a fan of the teams. These are challenges for all the clubs, and that’s what Liverpool are acting to do.
“It’s very difficult these days to be able to do it if you’ve got somebody systematically creating accounts.”
Credit: Getty Images
Liverpool posted a club-record revenue in their latest published accounts for 2023-24, with their turnover increasing from £594m in 2022-23 to £614m.
That was boosted by an uplift in matchday revenue, which improved from £80m to £102m across the same period.
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