bodega by Milagros – the Columbia Road boutique known for its hand-crafted Mexican homewares.
As night falls, the bakery will turn into an after-dark speakeasy, serving signature cocktails from Handshake Speakeasy, the Mexico City bar ranked World’s #1 Bar by 50 Best Bars. The bar will offer exclusive serves such as the Paloma Twist and Margarita Twist, accompanied by live DJs and collectives from Mexico’s underground music scene.
A celebration of love, legacy and modern Mexico
Bethany Western, Head of Tequila, Don Julio GB, said: “This holiday is a celebration of love, legacy and tradition, values that are at the very core of Tequila Don Julio. Through our collaboration with world-class partners like Panadería Rosetta and Handshake Speakeasy, we’re thrilled to bring this vibrant holiday to audiences around the globe once again, honouring Mexico’s rich cultural heritage and culinary artistry in a way that is both meaningful and extraordinary.”
The event is part of Don Julio Tequila’s global Día de Muertos series, designed to showcase Mexico’s creative energy and craftsmanship on the world stage – from its cuisine and design to its deep-rooted sense of community.
Honouring tradition, celebrating innovation
Panadería Don Julio is more than a pop-up; it’s an invitation to experience Mexico’s cultural heartbeat through craft, ritual and celebration. It celebrates flavour, memory, and modern Mexican identity – a showcase of how food and drink can connect generations and cultures through shared moments.
written by abi kinsella