Heidi and Leni Klum aren’t getting their knickers in a twist over their critics.
The German supermodel and TV personality, 52, and her model daughter, 21, have teamed up for a new campaign with Intimissimi after the mother-daughter duo previously drew controversy with their joint campaigns for the Italian lingerie brand.
For their latest partnership, shared on Leni Klum’s Instagram page Monday, Oct. 27, Heidi and Leni can be seen sporting various long-sleeved cashmere tops from Intimissimi’s “Ultralight” collection. The campaign video also includes affectionate voiceovers from the women speaking about their close bond.
“I feel comfortable when you are nearby,” Leni Klum says at one point, to which Heidi Klum replies, “I feel comfortable when we laugh about little things.”
Heidi and Leni Klum have modeled for several Intimissimi campaigns together in recent years, including one for undergarment “basics” in April. In November 2024, the pair posed with Heidi’s 81-year-old mother, Erna Klum, in long-sleeved shirts from a cashmere collection.
Leni Klum is Heidi Klum’s only child with Italian businessman Flavio Briatore, and British singer Seal adopted her during his nearly decadelong relationship with Heidi Klum, which resulted in three children: Lou, Johan and Henry. The couple married in 2005 and divorced in 2012.
In a July interview with People magazine, Heidi Klum addressed criticism of her lingerie campaigns with daughter Leni, telling the outlet, “I’m proud of my daughter. She’s fine with me like that.
“I’ve always been very open with my body,” Klum added. “When I’m suntanning in the backyard, I might not have a top on. I’m European. … My kids don’t know me any other way and are probably more easygoing with their bodies because of it.”
‘Proud of my daughter’: Heidi Klum defends lingerie photoshoots with Leni Klum
Fans show love for Heidi and Leni Klum’s new campaign
Despite past criticism, Heidi and Leni Klum’s latest campaign for Intimissimi appears to be the perfect fit with fans online.
“Love the 2 of you together like this! So cute. 😍,” @drbdermatology wrote on Instagram.
Heidi Klum, right, and her daughter Leni Klum pose together at The BoF 500 Gala at the Shangri-La Hotel in Paris on Oct. 4, 2025.
Intimissimi girls: Heidi Klum poses with daughter and mother for campaign
“So sweet 🙌 Absolutely beautiful,” @agelesswithjessica commented. “Thank you Heidi and Leni.”
“Best duo🥹,” @kristinkaaj wrote, while @denis.pa2k commented: “Yeah, that’s how a relationship looks: a good one with Ma.”
Contributing: KiMi Robinson, USA TODAY
This article originally appeared on USA TODAY: Heidi Klum, daughter Leni team up to model after backlash