
The NEC is set to launch a programme of family attractions this summer, combining major ticketed experiences with a new free outdoor space designed to give families a full day out in one place.
Having opened at the weekend (Saturday, May 9) until the end of August, NEC Lakeside offers a range of free activities, including an outdoor cinema with regular screenings, a children’s play area, activity trail and picnic seating alongside a selection of food and drink vendors.
Located at the heart of the NEC Campus, the space has been created to give families somewhere to relax and spend time together throughout the day, whether visiting one of the venue’s attractions or simply looking for a free day out during the school holidays.
“We’re bringing together an incredible range of attractions for families and, as part of our NEC Built for your Summer programme, creating even more reasons to visit across the season,” said Deputy CEO of the NEC, Sarah Harvey. “With the addition of NEC Lakeside, we’re also able to offer a free space where people can spend time together and make the most of their visit.”
What’s on at the NEC this summer?

The launch of NEC Lakside coincides with some major attractions at the NEC, bringing together several family experiences under one roof. This includes the opening of Tutankhamun: The Immersive Exhibition (on June 19.
This is already being described as a “portal to Ancient Egypt“, thanks to a gripping combination of virtual reality, metaverse, immersive storytelling, and authentic artefacts. The 90-minute experience will let you venture into a recreated tomb and explore the Valley of Kings.
On top of that, the NEC is home to everything from the record-breaking Titanic Exhibition to the immersive Peppa Pig Space Adventure and the world’s first Gladiators Experience—complete with iconic challenges, nostalgic memorabilia, and exclusive merchandise.
NEC Lakeside is located next to Peppa Pig Space Adventure. To learn more about what’s happening at the NEC in Birmingham, head here.