With this back-to-basics, and indeed more cost-effective approach to nutrition, Amati hopes to bring about systemic change. The real crux of her argument, is that in nutrition, you can’t fly solo. “If leaders taking part have the power to change an environment itself, even small changes — whether it’s schools or hospitals or prisons or offices — where people are spending eight hours a day in or more, it can have a big impact on the many who attend that institution”. Helping people get excited about the benefits of a diet is what helps to drive change, she says.