Journey Further, an award winning, global performance marketing agency, has been appointed by Warner Hotels, the UK’s leading provider of short breaks exclusively for adults, as paid media partner of choice following a strong initial performance.
The brand new multi-year partnership is set to supercharge paid media activity and cement Warner Hotels as a destination brand, building on their ‘more than just a hotel’ proposition.
Journey Further began working with Warner Hotels in October 2024 and has already delivered a +35% increase in revenue alongside a 25% reduction in overall search CPCs, leading to the expanded partnership. Utilising its extensive experience helping brands break through barriers to growth through an integrated channel approach, Journey Further will now lead comprehensive integrated marketing initiatives, across Paid Search, Social and Programmatic to deliver brand awareness and boost bookings.
Robin Skidmore, CEO, Journey Further said: “We love working with the Warner Hotels team already, and initial results prove that our agile and strategic integrated approach can make an immediate impact. We’re looking forward to what comes next.”
Steve Paterson, head of digital acquisition at Warner Hotels added: “The team at Journey Further have been great since we’ve started working together and really feel like a well-integrated part of our team and business. We have lots of exciting initiatives and tests lined up as part of our digital channel roadmap, and have already seen some strong results.”
As a global partner to ambitious brands, Journey Further aims to solve their biggest challenges; doing more with less, improving ROI, and enabling sustainable growth at scale. Clients include The Paper Store, Noli and Virgin Experiences.
Warner Hotels is the UK’s leading provider of short breaks, exclusively for adults with 16 unique properties in stunning locations across the UK, offering luxurious spas, delicious food and drink, incredible surroundings and electrifying live shows and entertainment offering guests the chance to “discover new experiences, relax, explore and recharge in stunning surroundings.”