British menswear brand Charles Tyrwhitt has opened the doors to its latest UK store in Solihull on Friday 15 August.
Located on Mill Lane in Mell Square, the store marks the next step in the brand’s future-focused retail strategy.
Solihull has long been a stronghold for Charles Tyrwhitt’s online customers, and the new store offers the brand’s loyal shoppers the opportunity to experience the brand in person while also introducing it to new audiences in the area.
Spanning 2,100 sq ft, the new location offers 1,500 sq ft of trading space for customers to take advantage of the full shopping experience.
To celebrate the opening, Charles Tyrwhitt will offer 20% off in the Solihull store from 15-17 August.
Charles Tyrwhitt’s retail director Lewis Felix said: “Opening new physical retail space is always exciting, as it allows you to build invaluable, lasting relationships with your core customer, becoming a part of the community in the process.”
“The Solihull store is our second location in the midlands, following on from our Birmingham opening in 2017, and kicks off a busy few months of new store openings for Charles Tyrwhitt,” Felix added.
Launched in 1986, Charles Tyrwhitt makes menswear with the ultimate mission of ‘helping men look and feel good – effortlessly’.
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