Published
November 21, 2025
Supergoop! announced on Thursday the appointment of Melis del Rey to the role of chief executive officer at the U.S. sunscreen brand, effective December 8.
Melis del Rey – Courtesy
Del Rey succeeds Gregory Polcer, who has been serving as Interim CEO since May 2025, and will work closely with de Rey to ensure a smooth transition. Polcer will continue to serve on the New York-based brand’s board of directors.
With more than two decades of experience in the global beauty and consumer products industry, del Rey joins Supergoop! from Amazon, where she served as general manager of Amazon U.S. health and beauty.
She began her career as an engineer and researcher in academia, earning a Ph.D. in New Product Development & Engineering Design and a B.Eng. in Manufacturing Engineering and Operations Management from The University of Nottingham. From here, she joined Procter & Gamble, where she spent more than a decade in marketing and sales leadership roles across the company’s global beauty portfolio, before spending the last 11 years at Amazon.
Del Rey also currently serves on the board of Cosmetic Executive Women (CEW), a non-profit organization advancing women’s leadership in the beauty industry.
“Melis is a dynamic and visionary leader with a proven track record of building global brands, strengthening retail partnerships, and delivering exceptional consumer experiences,” said Edgar Huber, chairman of the board, Supergoop!.
“Her innovative approach to brand building and deep expertise across beauty, e-commerce, and omnichannel strategy make her uniquely suited to lead Supergoop! into its next era of growth. On behalf of the Board, I want to thank Greg for his leadership during this transition period and for his continued contributions as a valued board member.”
Earlier this year, Supergoop partnered with multi-brand beauty retailer Nykaa for its entry into the Indian market.
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