Paul Mead has been appointed as the new Chief Strategic Advisor of Journey Further.
He’ll work with the Leeds-based agency to advise on its long-term growth strategy, global expansion and enhancing its “value proposition.”
The Founder, former CEO and Chair of VCCP Media has also been Chief Strategic Advisor at digital marketing business, Jellyfish. More recently he was Marketing Lead at investment firm, Vitruvian Partners and he remains an Advertising Advisory Board Member at Microsoft.
“Journey Further is on an exciting growth trajectory in both the UK and US, with a compelling mix of expertise and proprietary technology to help mid-market clients address the challenges of growth in the modern ecosystem,” he explained.
“I am excited to be joining such a strong team at a time of real change and opportunity in the market.”
While working with Journey Further, Mead will continue in his fractional roles including Vitruvian Partners and Holiday Extras.
“We’re extremely pleased to welcome Paul into this role, where he will work directly with our leadership team as we enhance our services, territories and client offering,” added Robin Skidmore, Founder and CEO at Journey Further.
“As the business continues to act on global growth ambitions, we are continuously monitoring for strategic opportunities to expand our capabilities as well as entering into new and emerging markets. Being able to lean on Paul’s wealth of significant industry experience, expertise and time spent advising high-growth businesses will be a distinct advantage in this period for both myself and the entire leadership team, as we continue to strengthen the global Journey Further proposition.”