The Toy Appeal, a charity who gift toy sacks to disadvantaged children across the UK ahead of Christmas, is encouraging families to donate toys that their children no longer play with to their local charity shops.

For every toy donated locally, partnering business AttractionTickets.com is donating £5 to The Toy Appeal, helping to ensure children have presents to open on Christmas morning.

The initiative has been created to ensure charity shops and community centres across London and the rest of the UK are stocked with high-quality toys, so they’re more accessible for parents than ever, alongside prioritising The Toy Appeal’s sack deliveries to the families most in need.