CHARLESTON, S.C. (WCIV) — As the holiday season approaches, many Americans are feeling the pressure of increased spending and expectations.
According to the National Retail Federation, consumers are expected to allocate nearly $900 for gifts and seasonal items this year, with overall spending projected to reach nearly $1 trillion—almost double what was spent a decade ago.
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Dr. Sarah Coker, director of psychiatry at Roper St. Francis, highlighted the stressors of the season.
“There’s a lot of expectation to purchase gifts, lots of things due at the end of the year,” she said. “There’s also time off and for some people not getting paid.”
She emphasized the importance of pacing oneself, advising, “Always tell people kind of pace it out, try to spread things out, make sure you schedule some me time, downtime in between.”
A new report from “Compare the Market” lists Charleston as the third-most anxious small city in the country, with both large and small cities feeling the strain of everyday stress.
Dr. Coker noted that financial stressors and the daily struggle of managing a calendar are significant contributors to holiday anxiety.
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Lynn Tompkins, a 27-year-old shopper, shared her experience, often describing it as “stressful.”
“I’m 27, I work a full-time job,” she said. “Things are expensive. I have three roommates, family’s a little everywhere. Lots of traveling, but it’ll still get done.”
To manage holiday stress, experts recommend viewing the holidays as a marathon, not a sprint, and taking time for oneself. Making a list can help stay organized, and maintaining a healthy work-life balance is crucial, especially as finances are a major source of stress this season.