Japanese boxing ring festooned with Toronto Blue Jays logos broke MLB’s marketing rules
After millions of Japanese fans watched the Toronto Blue Jays in last month’s World Series, someone inside the…
College tennis star behind prize money lawsuit, Reese Brantmeier, wins NCAA championship
Reese Brantmeier couldn’t help but have a laugh at the irony of her winning the NCAA women’s tennis…
There are 125 million reasons why Alexander Isak is becoming a big problem for Liverpool
It is 30 years since Liverpool smashed the British transfer record to sign Stan Collymore, a brilliant, brutally…
Paramount wins Champions League broadcast rights in UK and Ireland
Paramount+ has won the rights to broadcast the majority of Champions League games in the United Kingdom from…
What it costs to watch football on television in the UK and the US in 2025
Watching live sport on TV has arguably never been more accessible than it is today. The Premier League…
Burnley? Detroit. Leeds? Flamingo Land. Fulham? Mongolia: The strange world of football travel tie-ins
What do Wolverhampton and Florida have in common? They both have picturesque, glistening, sandy beaches? Nope, just one…
Tennis player Eva Lys says ‘obsessed’ fans have sought out hotel room numbers and addresses
The Athletic has live coverage of Carlos Alcaraz vs Jannik Sinner in the final of the 2025 ATP…
NBA’s new European league will feature 16 teams with potential Oct. 2027 launch
The NBA is formally targeting an October 2027 launch date for its new European League and its list…
UK culture secretary broke rules in appointing chairman of new football regulator
UK Culture Secretary Lisa Nandy broke the rules governing public appointments when she failed to declare that her…
World Cup 2026 kits: Our favourites of Adidas’ home jerseys, from Mexico to Germany to Argentina
It’s one of the moments when you realise the World Cup is coming up faster than you think:…