{"id":1000119,"date":"2026-06-02T09:02:26","date_gmt":"2026-06-02T09:02:26","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/1000119\/"},"modified":"2026-06-02T09:02:26","modified_gmt":"2026-06-02T09:02:26","slug":"bristol-cycling-retailer-enters-administration-and-will-close-after-22-years","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/1000119\/","title":{"rendered":"Bristol cycling retailer enters administration and will close after 22 years"},"content":{"rendered":"<p>Dozens of jobs will go<img decoding=\"async\" alt=\"A man riding a bicycle\" loading=\"eager\"  src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/06\/0_GettyImages-1448890762.jpg\" \/><\/p>\n<p aria-label=\"File photo: The firm has been supplying bikes, accessories and clothing for 22 years\" class=\"ImageCaption_caption-title__ccyQU\" data-testid=\"caption-title\">File photo: The firm has been supplying bikes, accessories and clothing for 22 years(Image: Getty)<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">A premium cycling retailer has gone into administration, resulting in 42 jobs being lost.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Saddleback, based in <a aria-label=\"\" class=\"TextLink_text-link__dBSS0 TextLink_enabled__dJF3l\" href=\"https:\/\/www.bristolpost.co.uk\/all-about\/yate\" rel=\"follow nofollow noopener\" tabindex=\"0\" target=\"\">Yate<\/a> near Bristol, announced the company is to close following increasing financial pressures after 22 years of trading.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">The business sold bikes, cycling accessories and clothing to customers throughout the UK, but bosses had to appoint administrators after unsuccessful attempts to sell the business.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Jonathan Dunn and Matt Whitchurch have been named as joint administrators. They confirmed the immediate focus was on helping staff hit by the closure, reports <a aria-label=\"\" class=\"TextLink_text-link__dBSS0 TextLink_enabled__dJF3l\" href=\"https:\/\/www.mirror.co.uk\/news\/uk-news\/saddleback-administration-cycling-retailer-closing-37234342\" rel=\"follow nofollow noopener\" tabindex=\"0\" target=\"\">the Mirror<\/a>.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Mr Dunn said: &#8220;Our immediate priority is supporting those employees who have been made redundant and helping them access financial support.&#8221;<\/p>\n<p><img decoding=\"async\" alt=\"Saddleback, based in Yate near Bristol, has gone into administration\" loading=\"lazy\"  src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/06\/0_Screenshot-2026-06-01-at-225007.jpg\" \/><\/p>\n<p aria-label=\"Saddleback, based in Yate near Bristol, has gone into administration\" class=\"ImageCaption_caption-title__ccyQU\" data-testid=\"caption-title\">Saddleback, based in Yate near Bristol, has gone into administration<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">The cycling sector is facing ongoing challenges, and administrators said increasingly difficult trading conditions were to blame for the company&#8217;s collapse.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Saddleback&#8217;s directors had explored options to save the business, including seeking a buyer, but were ultimately unsuccessful, Mr Dunn said.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">He added: &#8220;Unfortunately, the business has faced increasingly difficult market conditions in recent years.&#8221;<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Following failed efforts to secure a sale, the directors made the decision to place the company into administration.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Rob Bushill, from Really Useful Bikes in Yate, described the company&#8217;s closure as a &#8220;real shame&#8221;.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Saddleback had built a reputation as a supplier of premium cycling products throughout the UK, operating from its base in Yate for more than two decades.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Last month, Norfolk-based retailer Pedal Revolution entered administration after more than 25 years in business.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">The family-run company, which is one of the largest independent cycling retailers in the region, appointed administrators on May 20.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">The firm sells bikes, accessories, servicing and repairs from its Norwich base and online.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Insolvency specialists Parker Andrews said the business would continue trading while a buyer is sought.<\/p>\n","protected":false},"excerpt":{"rendered":"Dozens of jobs will go File photo: The firm has been supplying bikes, accessories and clothing for 22&hellip;\n","protected":false},"author":2,"featured_media":1000120,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[8818],"tags":[381,748,4230,393,4884,16,15,14915],"class_list":["post-1000119","post","type-post","status-publish","format-standard","has-post-thumbnail","category-bristol","tag-bristol","tag-britain","tag-cycling","tag-england","tag-great-britain","tag-uk","tag-united-kingdom","tag-yate"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/116679708767211394","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/1000119","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=1000119"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/1000119\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/1000120"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=1000119"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=1000119"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=1000119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}