{"id":1098609,"date":"2026-07-19T11:18:19","date_gmt":"2026-07-19T11:18:19","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/1098609\/"},"modified":"2026-07-19T11:18:19","modified_gmt":"2026-07-19T11:18:19","slug":"large-companies-in-eu-can-no-longer-destroy-unsold-fashion","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/1098609\/","title":{"rendered":"Large companies in EU can no longer destroy unsold fashion"},"content":{"rendered":"<p class=\"mb-4 text-lg md:leading-8 break-words\">Large companies in the European Union will no longer be allowed to destroy unsold clothing and shoes, under rules that took effect on Sunday.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The EU regulation requires the affected companies to resell or donate their goods rather than dispose of them. Destruction is sometimes considered cheaper than storing, refurbishing or re-offering products for sale.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Exceptions apply in cases where goods are dangerous, damaged or contaminated, or cannot be reused or refurbished. Items that have been offered as donations to several EU-based social organizations but not accepted within a set period may also be destroyed.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The new rules will later be extended to companies. They form part of the EU Ecodesign Regulation, which came into effect in July 2024.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The German Retail Federation (HDE) said the ban could benefit consumers, by increasing the supply of discounted goods through outlets, clearance markets and second-hand channels.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Managing director Stefan Genth also sees potential environmental benefits, &#8220;as less near-new clothing is destroyed and products are more frequently resold or donated.&#8221;<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Gent accepted that retailers would face challenges. &#8220;Not all unsold goods can be resold or donated easily,&#8221; he said. The reasons for this could include damaged packaging, high logistics costs, lack of demand or low product values.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">According to the European Commission, between 4% and 9% of unsold textiles in Europe are destroyed each year without ever being worn, generating around 5.6 million tons of CO2 emissions.<\/p>\n<p><img alt=\"FILE PHOTO - A large pile of discarded textile waste pictured during a demonstration against the fast fashion industry in front of the Brandenburg Gate. (is associated with: \u00abLarge companies in EU can no longer destroy unsold fashion\u00bb) Jens Kalaene\/dpa\" loading=\"lazy\" width=\"960\" height=\"611\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/07\/https:\/\/media.zenfs.com\/en\/dpa_international_526\/71edc4004e7466f47a3bd44987514b04.jpeg\"\/><\/p>\n<p>FILE PHOTO &#8211; A large pile of discarded textile waste pictured during a demonstration against the fast fashion industry in front of the Brandenburg Gate. (is associated with: \u00abLarge companies in EU can no longer destroy unsold fashion\u00bb) Jens Kalaene\/dpa<\/p>\n","protected":false},"excerpt":{"rendered":"Large companies in the European Union will no longer be allowed to destroy unsold clothing and shoes, under&hellip;\n","protected":false},"author":2,"featured_media":1098610,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[5174],"tags":[2000,151301,299,5187,1699,2584,13403,299874],"class_list":["post-1098609","post","type-post","status-publish","format-standard","has-post-thumbnail","category-eu","tag-eu","tag-eu-regulation","tag-europe","tag-european","tag-european-union","tag-fashion","tag-fast-fashion","tag-unsold-goods"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/116946372719516078","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/1098609","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=1098609"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/1098609\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/1098610"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=1098609"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=1098609"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=1098609"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}