{"id":1100404,"date":"2026-07-20T10:57:26","date_gmt":"2026-07-20T10:57:26","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/1100404\/"},"modified":"2026-07-20T10:57:26","modified_gmt":"2026-07-20T10:57:26","slug":"neos-invests-1m-to-convert-birmingham-site-into-bonnie-rogues","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/1100404\/","title":{"rendered":"NEOS invests \u00a31m to convert Birmingham site into Bonnie Rogues"},"content":{"rendered":"

The group that operates Revolution, Barbara\u2019s Bier Haus, Circuit and Founders & Co brands will shut the current venue on Saturday 25 July before the revamp begins.<\/p>\n

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The investment forms part of the group\u2019s ongoing programme to convert selected former Revolution and Revoluci\u00f3n de Cuba sites following its acquisition of multiple venues earlier this year<\/a>. Birmingham will become the latest city to welcome the Bonnie Rogues concept, joining a growing portfolio of experience-led venues across the UK.<\/p>\n

Entertainment-led party bar<\/p>\n

Bonnie Rogues has been developed as a live entertainment-led party bar, combining live music, sport, karaoke, food and drink with high-energy programming throughout the week. The concept is designed to appeal across multiple dayparts, from after-work drinks and food, through to late-night entertainment and weekend trading with Sunday roasts and relaxed sittings.<\/p>\n

NEOS Hospitality CEO Russell Quelch said: \u201cThe continued roll out of Bonnie Rogues reflects our confidence in the strength of the concept and the opportunity we see in experience-led hospitality. <\/p>\n

\u201cBirmingham is an important city for us, with Barbara\u2019s Bier Haus already seeing great trade in the city and Bonnies now forming part of our wider cluster strategy. It has a vibrant social scene and also a strong demand for venues that offer more than just food and drink. <\/p>\n

Significant investment <\/p>\n

\u201cWe\u2019re making a significant investment in the site to create a destination that can trade successfully throughout the week and we\u2019re excited to bring Bonnie Rogues to Birmingham later this summer.\u201d<\/p>\n

The Birmingham investment follows a series of strategic conversions across the NEOS estate as the business continues to evolve its portfolio around brands that deliver experience-led concepts and maximise trading opportunities across the week.<\/p>\n

Formed in 2024, NEOS Hospitality now operates a portfolio of 40 venues nationwide, including Bonnie Rogues, Barbara\u2019s Bier Haus and Circuit, following its acquisition of multiple Revolution and Revoluci\u00f3n de Cuba sites.<\/p>\n","protected":false},"excerpt":{"rendered":"The group that operates Revolution, Barbara\u2019s Bier Haus, Circuit and Founders & Co brands will shut the current…\n","protected":false},"author":2,"featured_media":1100405,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[7820],"tags":[855,292884,300436,748,34537,38591,47671,24872,6215,115062,393,300437,4884,44888,17095,38594,300438,219402,300439,25380,38596,2249,2728,300440,168140,66,97703,150657,300441,16,15],"class_list":["post-1100404","post","type-post","status-publish","format-standard","has-post-thumbnail","category-birmingham","tag-birmingham","tag-blue-background","tag-brainstorming","tag-britain","tag-challenge","tag-close-up","tag-color-image","tag-connection","tag-cooperation","tag-detail","tag-england","tag-four-objects","tag-great-britain","tag-horizontal","tag-ideas","tag-in-a-row","tag-interlocking","tag-jigsaw","tag-jigsaw-piece","tag-merger","tag-no-people","tag-photography","tag-puzzle","tag-puzzle-piece","tag-solution","tag-strategy","tag-studio-shot","tag-teamwork","tag-togetherness","tag-uk","tag-united-kingdom"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/116951950654835957","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/1100404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=1100404"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/1100404\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/1100405"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=1100404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=1100404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=1100404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}