{"id":1146774,"date":"2026-08-13T19:52:21","date_gmt":"2026-08-13T19:52:21","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/1146774\/"},"modified":"2026-08-13T19:52:21","modified_gmt":"2026-08-13T19:52:21","slug":"bbcs-the-big-deal-steph-mcgovern-makes-art-dealing-addictive","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/1146774\/","title":{"rendered":"BBC&#8217;s The Big Deal: Steph McGovern makes art dealing addictive"},"content":{"rendered":"<p data-journey-content=\"true\" data-node-id=\"3\" class=\"css-1ncddsh emevuu60\">Art can sometimes feel like a particularly murky corner of British culture. Galleries, auctions, private collectors and enormous price tags can make the whole industry seem like something designed for people who already know what they are looking at. But The Big Deal with Steph McGovern looks set to change that \u2013 and, judging by its opener, it does a surprisingly good job.<\/p>\n<p data-journey-content=\"true\" data-node-id=\"9\" class=\"css-1ncddsh emevuu60\">The new BBC Two competition follows seven pairs of aspiring art dealers as they attempt to make their way into the professional art market. Contestants are essentially learning on the job, tasked with spotting up-and-coming artists, building relationships, finding buyers and ultimately proving they can turn their instincts into real profit. <\/p>\n<p data-journey-content=\"true\" data-node-id=\"13\" class=\"css-1ncddsh emevuu60\">Steph McGovern is an inspired choice to front it. Her style makes the subject feel considerably less intimidating, which is important for a programme dealing with an industry that can sometimes feel deliberately exclusive. <\/p>\n<p data-journey-content=\"true\" data-node-id=\"17\" class=\"css-1ncddsh emevuu60\">Moreover, Steph&#8217;s personal connection to art itself gives the show an emotional and approachable undertone. &#8220;My dad&#8217;s an artist so I grew up in a home full of curiosities,&#8221; <a href=\"https:\/\/www.bbc.co.uk\/mediacentre\/mediapacks\/the-big-deal-with-steph-mcgovern\" target=\"_blank\" data-vars-ga-outbound-link=\"https:\/\/www.bbc.co.uk\/mediacentre\/mediapacks\/the-big-deal-with-steph-mcgovern\" data-vars-ga-ux-element=\"Hyperlink\" data-vars-ga-call-to-action=\"said the presenter\" data-node-id=\"17.1\" class=\"body-link css-1gyyefe emevuu60\" rel=\"nofollow noopener\">said the presenter<\/a>.<\/p>\n<p><img draggable=\"true\" alt=\"the big deal with steph mcgovern\" title=\"The Big Deal with Steph McGovern\" loading=\"lazy\" width=\"3029\" height=\"2019\" decoding=\"async\" data-nimg=\"1\" style=\"color:transparent;width:100%;height:auto;\"   src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/08\/f7687fb0-729b-45c1-afb9-14db8529357d.jpg\" class=\"css-0 e1ddfba50\"\/><\/p>\n<p>Stellify\/\/BBC<\/p>\n<p data-journey-content=\"true\" data-node-id=\"22\" class=\"css-1ncddsh emevuu60\">&#8220;He went to the Royal College of Art, which was an amazing achievement for a working-class kid, but the realities of trying to make a living out of it meant he also had to take on teaching jobs. As a business journalist who loves art, I jumped at the chance to host a show looking at how to deal art. My dad was the first person I called when I got this job.&#8221;<\/p>\n<p data-journey-content=\"true\" data-node-id=\"26\" class=\"css-1ncddsh emevuu60\">The format could also remind viewers of The Apprentice, another BBC hit, with its ambitious contestants, competitive challenges, expert scrutiny in the form of mentor Cordelia de Freitas, and the pressure of knowing that not everyone will make it through. <\/p>\n<p data-journey-content=\"true\" data-node-id=\"31\" class=\"css-1ncddsh emevuu60\">But The Big Deal feels less cut-throat \u2013 and that is one of its strengths. <\/p>\n<p data-journey-content=\"true\" data-node-id=\"35\" class=\"css-1ncddsh emevuu60\">While the atmosphere is considerably more laid-back, the stakes remain substantial, with the winning pair receiving a \u00a350k prize. Still, the show feels more interested in what its contestants can learn along the way than in watching them spectacularly fall. <\/p>\n<p data-journey-content=\"true\" data-node-id=\"39\" class=\"css-1ncddsh emevuu60\">This gives the series a surprisingly wholesome quality without making it boring. Each contestant is encouraged to get out of their comfort zones, and give something unexpected a chance \u2013 from an artist they might have overlooked to a sales opportunity that requires them to rethink their approach. <\/p>\n<p><img draggable=\"true\" alt=\"the big deal with steph mcgovern\" title=\"The Big Deal with Steph McGovern\" loading=\"lazy\" width=\"1920\" height=\"1080\" decoding=\"async\" data-nimg=\"1\" style=\"color:transparent;width:100%;height:auto;\"   src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/08\/b7ae7b16-f987-4083-b1b9-ba2106192e18.jpg\" class=\"css-0 e1ddfba50\"\/><\/p>\n<p>BBC\/Stellify\/\/BBC<\/p>\n<p data-journey-content=\"true\" data-node-id=\"44\" class=\"css-1ncddsh emevuu60\">The Big Deal gets into the business behind the art, too. Contestants have to consider whether an artist has potential, how they might build a relationship with them and, perhaps most importantly, whether they can persuade someone else to spend money on their work. <br data-node-id=\"44.2\"\/><\/p>\n<p data-journey-content=\"true\" data-node-id=\"48\" class=\"css-1ncddsh emevuu60\">The results of their reasoning are shown through an auction, where prospective buyers give out their own, highly-anticipated verdict, before an elimination takes place. <\/p>\n<p data-journey-content=\"true\" data-node-id=\"52\" class=\"css-1ncddsh emevuu60\">Although Cordelia de Freitas provides the main central expert voice, she&#8217;s joined by guest judges including artist Margo McDaid, and curator Matt Carey-Williams, who will also be seen contributing to the competition. <\/p>\n<p data-journey-content=\"true\" data-node-id=\"56\" class=\"css-1ncddsh emevuu60\">The art itself is another major attraction. Some of the work on display is daring, unconventional, and likely to divide opinion. But The Big Deal is not asking viewers to become experts overnight. Instead, it encourages them to develop their own discernment, and consider why a particular piece might be worth more than imagined at first glance. <\/p>\n<p data-journey-content=\"true\" data-node-id=\"60\" class=\"css-1ncddsh emevuu60\">Ultimately, The Big Deal with Steph McGovern feels like The Apprentice&#8217;s more approachable, cooler, art-world cousin. The competition provides enough tension to keep things moving, while the format&#8217;s emphasis on learning and taking risks stops it becoming another reality show built entirely on humiliation. <\/p>\n<p data-journey-content=\"true\" data-node-id=\"64\" class=\"css-1ncddsh emevuu60\"><strong data-node-id=\"64.0\">The Big Deal with Steph McGovern airs this Thursday (13 August) from 8pm on BBC2. <\/strong><\/p>\n<p data-journey-content=\"true\" data-node-id=\"69\" class=\"css-1ncddsh emevuu60\"><strong data-node-id=\"69.0\">Visit our <\/strong><a href=\"https:\/\/www.digitalspy.com\/tv\/a70049607\/streaming-guide\/\" data-vars-ga-outbound-link=\"https:\/\/www.digitalspy.com\/tv\/a70049607\/streaming-guide\/\" data-vars-ga-ux-element=\"Hyperlink\" data-vars-ga-call-to-action=\"Streaming Guide\" data-node-id=\"69.1\" class=\"body-link css-1gyyefe emevuu60\" rel=\"nofollow noopener\" target=\"_blank\"><strong data-node-id=\"69.1.0\">Streaming Guide<\/strong><\/a><strong data-node-id=\"69.2\"> now to see at a glance where you can view ALL your favourite shows and movies.<\/strong><\/p>\n<p data-journey-content=\"true\" data-node-id=\"73\" class=\"css-1ncddsh emevuu60\"><strong data-node-id=\"73.0\">The new edition of <\/strong><strong data-node-id=\"73.1\">Legends<\/strong><strong data-node-id=\"73.2\">, a 100-page all-colour celebration of Ariana Grande, is here! <\/strong><a href=\"https:\/\/www.hearstmagazines.co.uk\/livinglegendsarianagrande\" data-vars-ga-outbound-link=\"https:\/\/www.hearstmagazines.co.uk\/livinglegendsarianagrande\" data-vars-ga-ux-element=\"Hyperlink\" data-vars-ga-call-to-action=\"Buy Ariana Grande in newsagents or online\" data-node-id=\"73.3\" class=\"body-link css-1gyyefe emevuu60\" rel=\"nofollow noopener\" target=\"_blank\"><strong data-node-id=\"73.3.0\">Buy <\/strong><strong data-node-id=\"73.3.1\">Ariana Grande<\/strong><strong data-node-id=\"73.3.2\"> in newsagents or online<\/strong><\/a><strong data-node-id=\"73.4\">.<\/strong> <\/p>\n","protected":false},"excerpt":{"rendered":"Art can sometimes feel like a particularly murky corner of British culture. Galleries, auctions, private collectors and enormous&hellip;\n","protected":false},"author":2,"featured_media":1146775,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[3937],"tags":[219052,1380,311822,1331,77,258961,1330,311821,291041,216560,382,16,15],"class_list":["post-1146774","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tv","tag-collection-digital-spy-features","tag-content-type-news","tag-contentid-3db7ad55-55e9-4715-babf-a14ac5b10027","tag-displaytype-standard-article","tag-entertainment","tag-issyndicated-false","tag-locale-gb","tag-shorttitle-the-big-deal-steph-mcgovern-makes-art-dealing-addictive","tag-sponsored-false","tag-subsection-reality-tv","tag-tv","tag-uk","tag-united-kingdom"],"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/1146774","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=1146774"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/1146774\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/1146775"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=1146774"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=1146774"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=1146774"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}