{"id":133072,"date":"2025-05-26T11:02:10","date_gmt":"2025-05-26T11:02:10","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/133072\/"},"modified":"2025-05-26T11:02:10","modified_gmt":"2025-05-26T11:02:10","slug":"little-known-car-brand-to-release-ai-powered-super-saloon-including-smart-cockpit-with-conversational-voice-assistant","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/133072\/","title":{"rendered":"Little-known car brand to release &#8216;AI-powered&#8217; super-saloon including smart cockpit&#8217; with conversational voice assistant"},"content":{"rendered":"<p>A LITTLE-known car brand is preparing to launch an AI-powered luxury saloon to rival the mighty Porsche Taycan.<\/p>\n<p>Chinese EV manufacturer Xpeng has unveiled the latest iteration of its P7 sports saloon that they\u2019ve branded &#8220;more than a car\u201d.<\/p>\n<p><a href=\"#\"><img decoding=\"async\" alt=\"Illustration of the next generation XPENG P7 sports sedan.\" height=\"543\" width=\"960\" data-credit=\"XPENG\" data-img=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/cef1761c-d022-4ce7-abc2-17c389daf0f8.jpg\" data-caption=\"Xpeng unveils its next-gen P7 sports saloon, showcasing cutting-edge AI tech to rival the Porsche Taycan\"   loading=\"lazy\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/cef1761c-d022-4ce7-abc2-17c389daf0f8.jpg\" role=\"img\"\/><\/a><\/p>\n<p>4<\/p>\n<p>Xpeng unveils its next-gen P7 sports saloon, showcasing cutting-edge AI tech to rival the Porsche TaycanCredit: XPENG<a href=\"#\"><img decoding=\"async\" alt=\"Illustration of the next generation XPENG P7 sports sedan parked in front of ancient ruins.\" height=\"602\" width=\"960\" data-credit=\"XPENG\" data-img=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/12a3615b-512f-4c2b-8e4d-588c61716f20.jpg\" data-caption=\"The Chinese EV brand reveals a sleek, AI-driven electric saloon\"   loading=\"lazy\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/12a3615b-512f-4c2b-8e4d-588c61716f20.jpg\" role=\"img\"\/><\/a><\/p>\n<p>4<\/p>\n<p>The Chinese EV brand reveals a sleek, AI-driven electric saloonCredit: XPENG<a href=\"#\"><img decoding=\"async\" alt=\"Illustration of a silver Xpeng P7 sports sedan in a desert landscape with futuristic pyramids.\" height=\"600\" width=\"960\" data-credit=\"XPENG\" data-img=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/1cadb602-a436-49d7-b901-80965843656c.jpg\" data-caption=\"They say their flagship P7 aims to stand out in the crowded EV market\"   loading=\"lazy\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/1cadb602-a436-49d7-b901-80965843656c.jpg\" role=\"img\"\/><\/a><\/p>\n<p>4<\/p>\n<p>They say their flagship P7 aims to stand out in the crowded EV marketCredit: XPENG<a href=\"#\"><img decoding=\"async\" alt=\"Side profile of the next-generation XPENG P7 sports sedan.\" height=\"540\" width=\"960\" data-credit=\"XPENG\" data-img=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/xpeng-unveils-first-images-next-997490841.jpg\" data-caption=\"It combines style, performance, and AI-driven mobility to promise a new era of electric luxury\"   loading=\"lazy\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/xpeng-unveils-first-images-next-997490841.jpg\" role=\"img\"\/><\/a><\/p>\n<p>4<\/p>\n<p>It combines style, performance, and AI-driven mobility to promise a new era of electric luxuryCredit: XPENG<\/p>\n<p>Said to be Xpeng&#8217;s answer to &#8220;the AI [artificial intelligence] era in form and function\u201d, the company has identified itself as an &#8220;AI-driven mobility company\u201d.<\/p>\n<p>Indeed, they\u2019re positioning the new flagship P7 as a showcase for how AI can redefine the <a href=\"https:\/\/www.thesun.co.uk\/topic\/luxury\/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"nofollow sponsored nocode noreferrer noopener\">luxury<\/a> car experience.<\/p>\n<p>Details at this stage are scarce, but the previous P7 was described as &#8220;the world&#8217;s first AI-defined vehicle\u201d and included highly advanced autonomous <a href=\"https:\/\/www.thesun.co.uk\/topic\/driving\/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"nofollow sponsored nocode noreferrer noopener\">driving<\/a> functions, as well as a &#8216;smart cockpit&#8217; that included a Knight Rider-style voice assistant.<\/p>\n<p>The next-gen model is expected to build on this, as well as introduce even more advanced capabilities.<\/p>\n<p>Their ultimate aim is to stand out in <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.thesun.co.uk\/topic\/china\/\" target=\"_blank\" rel=\"nofollow sponsored nocode noreferrer noopener\">China<\/a>&#8216;s increasingly crowded luxury saloon market &#8211; with the likes of the Avatr 12, <a href=\"https:\/\/www.thesun.co.uk\/topic\/nio\/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"nofollow sponsored nocode noreferrer noopener\">Nio<\/a> ET9 and Luxeed S7 all hoping to be big sellers.<\/p>\n<p>Regarding the upcoming P7\u2019s new styling, Xpeng\u2019s Exterior Design Director Rafik Ferrag told <a href=\"https:\/\/www.autocar.co.uk\/car-news\/new-cars\/new-xpeng-p7-revealed-ai-powered-ev-super-saloon\" rel=\"nofollow noopener\" target=\"_blank\">Autocar<\/a>: &#8220;With this new generation, we set out to design a pure-electric sports sedan that could amaze at every angle.<\/p>\n<p>\u201cThis car is our dream \u2013 refined through countless iterations.<\/p>\n<p>\u201cIn my eyes, the all-new Xpeng P7 is a work of art, shaped with emotion and purpose.\u201d<\/p>\n<p>It\u2019s currently unknown if the P7 will be sold outside of China &#8211; with more details to follow.<\/p>\n<p>For now, the <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.thesun.co.uk\/topic\/porsche\/\" target=\"_blank\" rel=\"nofollow sponsored nocode noreferrer noopener\">Porsche<\/a> Taycan remains the industry leader when it comes to luxury, performance all-electric saloons.<\/p>\n<p>Inside Taycan Turbo GT Porsche that can hit 200mph as SunSport&#8217;s Isabelle Barker is taken for a spin by Formula E safety car driver<\/p>\n<p>While sales have dipped in recent times, the Taycan remains a highly sought-after electric sports car ahead of the likes of the Lucid Air, <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.thesun.co.uk\/topic\/tesla\/\" target=\"_blank\" rel=\"nofollow sponsored nocode noreferrer noopener\">Tesla<\/a> Model S, <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.thesun.co.uk\/topic\/bmw\/\" target=\"_blank\" rel=\"nofollow sponsored nocode noreferrer noopener\">BMW<\/a> i4, and <a href=\"https:\/\/www.thesun.co.uk\/topic\/audi\/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"nofollow sponsored nocode noreferrer noopener\">Audi<\/a> e-tron GT.<\/p>\n<p>One other Chinese brand that&#8217;s got Porsche in its sights is Denza &#8211; headed by motoring giant BYD.<\/p>\n<p>The ever-expanding car brand is one of the largest private companies in China and has already started to make waves globally &#8211; including in the UK. <\/p>\n<p>But for those seeking something with more speed and\u00a0luxury, their sister brand Denza and their first car in its line-up \u2013 the stunning Z9 GT &#8211; might appeal. <\/p>\n<p>Clearly borrowing design cues from the Taycan and Panamera, the grand tourer &#8211; with its shooting brake estate styling &#8211; <a href=\"https:\/\/www.thesun.co.uk\/motors\/34646949\/new-car-brand-coming-to-uk-porsche-renault-rival\/\" rel=\"noopener\" target=\"_blank\">was unveiled at the recent Milan Design Week ahead of its European market release later this year<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"A LITTLE-known car brand is preparing to launch an AI-powered luxury saloon to rival the mighty Porsche Taycan.&hellip;\n","protected":false},"author":2,"featured_media":133073,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3163],"tags":[323,1942,1395,296,209,2185,297,2374,53,298,16,15],"class_list":{"0":"post-133072","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-china","11":"tag-electric-cars","12":"tag-longtail","13":"tag-porsche","14":"tag-road-laws","15":"tag-section-motorsnews-motors","16":"tag-technology","17":"tag-tesla","18":"tag-uk","19":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/114573799889070965","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/133072","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=133072"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/133072\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/133073"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=133072"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=133072"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=133072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}