{"id":152412,"date":"2025-06-02T15:28:11","date_gmt":"2025-06-02T15:28:11","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/152412\/"},"modified":"2025-06-02T15:28:11","modified_gmt":"2025-06-02T15:28:11","slug":"microtransactions-reach-new-low-in-call-of-duty","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/152412\/","title":{"rendered":"Microtransactions Reach New Low in Call of Duty"},"content":{"rendered":"

\"Black<\/a><\/p>\n

Activision is advertising Call of Duty<\/a> microtransactions in-game more than ever before, as it’s been spotted the recent Season 4 update for Black Ops 6<\/a> has added a new place to promote purchasable weapons in the Create a Class menu.<\/p>\n

Now, when you cycle through guns for your loadout, there’s sometimes an advert in between the option to “Create New Build” and your current customised weapons. For years now, the Call of Duty franchise has been criticised for its rather clunky menu system, and now this is a whole advert to button past.<\/p>\n

Here’s one example of the advert from Reddit, which advertises bundles that can cost up to $30:<\/p>\n

\nSeason 4 brings new ad spot in game for weapons<\/a>
by
\nu\/whambampl<\/a> in
\nblackops6<\/a>\n<\/p><\/blockquote>\n

As pointed out by Reddit user Whambampl (via Eurogamer<\/a>), it was already very easy to access the premium Shop from this series of menus, but now suggestions of microtransactions are put in your face. “I\u2019m sure the Activision developer who suggested this terrible feature is very proud of themselves,” they said.<\/p>\n

Advertisements like this aren’t anything new to the free-to-play world, which Warzone<\/a>, of course, is part of. However, the example above is taken from the $70-priced Black Ops 6. With some past microtransactions including assets made using AI<\/a>, this is the final straw for some players.<\/p>\n

“I\u2019m so dumbfounded\u2026 this seriously makes me want to uninstall based on principle alone,” aRadioKid<\/a> responded. “You guys have to be smoking something.” Meanwhile, Craig5361<\/a> said they’re “even more confident” now in their decision to uninstall Black Ops 6.<\/p>\n

The post-launch period for the game has been particularly bad this year, according to the hardcore playerbase, and so Mrlustyou<\/a> added: “They make huge bank already for them to even do this should be illegal. I’ve never been done with a cod this fast ever. But she’s getting deleted. You can’t scrounge people for money and not have a decent game. I’m not asking for a great game, just not a buggy game.”<\/p>\n

What do you think of these new microtransaction adverts? Post your thoughts in the comments below.<\/p>\n

[source reddit.com<\/a>, via eurogamer.net<\/a>]<\/p>\n

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Related Games<\/dt>\n
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See Also<\/dt>\n
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\"Liam<\/p>\n

Liam grew up with a PlayStation controller in his hands and a love for Metal Gear Solid. Nowadays, he’s found playing the latest and greatest PS5 games as well as supporting Derby County. That last detail is his downfall.<\/p>\n","protected":false},"excerpt":{"rendered":"Activision is advertising Call of Duty microtransactions in-game more than ever before, as it’s been spotted the recent…\n","protected":false},"author":2,"featured_media":152413,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[513,1207,59,55,53,16,15],"class_list":{"0":"post-152412","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-activision","9":"tag-call-of-duty","10":"tag-ps4","11":"tag-ps5","12":"tag-technology","13":"tag-uk","14":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/114614481984670321","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/152412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=152412"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/152412\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/152413"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=152412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=152412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=152412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}