{"id":155571,"date":"2025-06-03T19:24:10","date_gmt":"2025-06-03T19:24:10","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/155571\/"},"modified":"2025-06-03T19:24:10","modified_gmt":"2025-06-03T19:24:10","slug":"hims-hers-to-acquire-zava-a-european-telehealth-platform","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/155571\/","title":{"rendered":"Hims &#038; Hers to acquire Zava, a European telehealth platform"},"content":{"rendered":"<p>The Hims logo arranged on a smartphone in New York on Feb. 12, 2025.<\/p>\n<p>Bloomberg | Bloomberg | Getty Images<\/p>\n<p><a href=\"https:\/\/www.cnbc.com\/quotes\/HIMS\/\" target=\"_blank\" rel=\"noopener\">Hims &amp; Hers Health<\/a> announced Tuesday it will acquire European telehealth platform <a href=\"https:\/\/www.zavamed.com\/?srsltid=AfmBOorJfwzAsVSstqPmCEPeFRTMa__OAD6xE_-rX3l4MWkhF7DWm7Yk\" target=\"_blank\" rel=\"noopener\">Zava<\/a> in its push to expand globally.<\/p>\n<p>&#8220;We&#8217;re excited to take this moment to really accelerate both the European expansion, but also use this platform as an accelerant as we move into more markets,&#8221; Hims &amp; Hers CEO Andrew Dudum told CNBC in an interview.<\/p>\n<p>The deal is set to close by mid-year, according to the company&#8217;s press release. While terms of the acquisition were not disclosed, the company said details of the transaction will be available in financial disclosures at closing.<\/p>\n<p>Dudum spoke at length during the company&#8217;s first-quarter earnings call in mid-May about the company&#8217;s commitment to global expansion.<\/p>\n<p>&#8220;Early traction in the U.K. gives us confidence that we can scale out platform globally and extend out mission to help people around the world,&#8221; Dudum said at the time.<\/p>\n<p>Hims first expanded its global footprint to the U.K. in 2021 when <a href=\"https:\/\/investors.hims.com\/news\/news-details\/2021\/Hims--Hers-To-Expand-UK-Footprint-Acquire-London-Based-Honest-Health\/default.aspx\" target=\"_blank\" rel=\"noopener\">it acquired<\/a> London-based vertical health platform Honest Health.<\/p>\n<p>The deal to acquire Zava will expand the company&#8217;s services to Ireland, France and Germany and will grow its active customer base by roughly 50%, adding 1.3 million customers to Hims&#8217; existing base of 2.4 million subscribers.<\/p>\n<p>Zava CEO David Meinertz, who launched the platform in 2011, said the deal will provide relief to an otherwise overwhelmed European health-care system.<\/p>\n<p>&#8220;The medications are priced more competitively than in the U.S. so more people can actually afford it and we are seeing a huge demand,&#8221; said Meinertz. &#8220;The demand is increasing with additional strains on the statutory systems that telehealth can alleviate.&#8221;<\/p>\n<p>In the European Union, the statutory health-care system generally refers to the\u00a0publicly funded health insurance and health-care delivery systems within individual member states.\u00a0These systems are universal, providing comprehensive coverage to citizens and residents, although access and coverage can vary.\u00a0<\/p>\n<p>After the acquisition closes, Zava platforms will maintain their branding for a &#8220;few quarters&#8221; before being rebranded as Hims &amp; Hers, Dudum said. Meinertz will become a general manager of the international business.<\/p>\n<p>Dudum noted that while some companies are pulling back or withholding their growth outlook given macroeconomic uncertainty, he has full confidence that pushing forward is the right decision.<\/p>\n<p>&#8220;The pricing on pharmaceuticals is so much more consumer advantageous in broader Europe relative to the U.S.,&#8221; said Dudum. &#8220;The ability to bring accessible, personalized treatments to customers overseas may be equal or easier than what we see domestically just given the pricing and complexities of insurance and [pharmacy benefit managers] and the pricing power that exists here.&#8221;<\/p>\n<p>Don\u2019t miss these insights from CNBC PRO<\/p>\n","protected":false},"excerpt":{"rendered":"The Hims logo arranged on a smartphone in New York on Feb. 12, 2025. Bloomberg | Bloomberg |&hellip;\n","protected":false},"author":2,"featured_media":155572,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4316],"tags":[66070,51,3085,105,20944,4348,26951,16,15],"class_list":{"0":"post-155571","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-healthcare","8":"tag-andrew-dudum","9":"tag-business","10":"tag-business-news","11":"tag-health","12":"tag-health-care-industry","13":"tag-healthcare","14":"tag-hims-hers-health-inc","15":"tag-uk","16":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/114621072584690062","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/155571","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=155571"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/155571\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/155572"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=155571"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=155571"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=155571"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}