{"id":197991,"date":"2025-06-19T20:07:14","date_gmt":"2025-06-19T20:07:14","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/197991\/"},"modified":"2025-06-19T20:07:14","modified_gmt":"2025-06-19T20:07:14","slug":"the-unlikely-career-path-that-male-love-island-stars-are-embarking-on-as-they-try-to-profit-as-much-as-they-can-from-the-show","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/197991\/","title":{"rendered":"The unlikely career path that male Love Island stars are embarking on as they try to profit as much as they can from the show"},"content":{"rendered":"<p class=\"mol-para-with-font\">The hope for most of those that go onto Love Island is that they will come out of the villa and make it big in the world of celebrity.<\/p>\n<p class=\"mol-para-with-font\">But it appears most of the men who were once on the show have instead decided to take a leaf out of <a style=\"font-weight: bold;\" target=\"_self\" href=\"https:\/\/www.dailymail.co.uk\/tvshowbiz\/gordon-ramsay\/index.html\" id=\"mol-7eb437b0-4d14-11f0-9416-fb9047e409ba\" rel=\"noopener\">Gordon Ramsay<\/a>\u2019s book and become chefs.<\/p>\n<p class=\"mol-para-with-font\"><a style=\"font-weight: bold;\" target=\"_self\" href=\"https:\/\/www.dailymail.co.uk\/tvshowbiz\/luca-bish\/index.html\" id=\"mol-7eca7ed0-4d14-11f0-9416-fb9047e409ba\" class=\"\" rel=\"noopener\">Luca Bish<\/a>, 26, who appeared on the eighth series of the <a style=\"font-weight: bold;\" target=\"_self\" href=\"https:\/\/www.dailymail.co.uk\/tvshowbiz\/itv\/index.html\" id=\"mol-7ef20400-4d14-11f0-9416-fb9047e409ba\" rel=\"noopener\">ITV<\/a> show in 2022 and again on last years All Stars series has begun making cooking content on his social media.<\/p>\n<p class=\"mol-para-with-font\">Posting a short video last week for his 1.6 million Instagram followers, he showed himself making a pasta dish.<\/p>\n<p class=\"mol-para-with-font\">The influencer participated in Celebrity MasterChef in 2023 and was rumoured to be part of a <a style=\"font-weight: bold;\" target=\"_self\" href=\"https:\/\/www.dailymail.co.uk\/news\/christmas\/index.html\" id=\"mol-7efd4ea0-4d14-11f0-9416-fb9047e409ba\" rel=\"noopener\">Christmas<\/a> special, but the programme was axed.<\/p>\n<p class=\"mol-para-with-font\">He is also known for his previous work as a fishmonger for his family&#8217;s wholesale company, MCB Seafood.<\/p>\n<p>  <img decoding=\"async\" id=\"i-7128b9d58073f35\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/06\/99540607-14828831-image-a-13_1750349439638.jpg\" height=\"993\" width=\"634\" alt=\"\" class=\"blkBorder img-share\" style=\"max-width:100%\" loading=\"lazy\" \/>  <\/p>\n<p class=\"imageCaption\">Some of Love Island&#8217;s biggest male stars have ditched the typical influencer and pursued a career in cooking, with 2022 star Luca Bish sharing a glimpse at his creations on Instagram\u00a0<\/p>\n<p>  <img decoding=\"async\" id=\"i-bc9da72be8086820\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/06\/99540623-14828831-image-a-16_1750349464788.jpg\" height=\"684\" width=\"634\" alt=\"Callum Jones, 27, who was on the first series of All Stars and before that on series six in 2020, has brand deals with the likes of Knorr, Volkswagen, Baileys and Ninja Kitchen\" class=\"blkBorder img-share\" style=\"max-width:100%\" loading=\"lazy\" \/>  <\/p>\n<p class=\"imageCaption\">Callum Jones, 27, who was on the first series of All Stars and before that on series six in 2020, has brand deals with the likes of Knorr, Volkswagen, Baileys and Ninja Kitchen<\/p>\n<p>   <img decoding=\"async\" id=\"i-f817e7afd5f01d41\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/06\/99536217-14828831-Lochan_Nowacki_27_who_made_it_to_the_Love_Island_final_in_2023_h-a-7_1750349281953.jpeg\" height=\"331\" width=\"633\" alt=\"Lochan Nowacki, 27, who made it to the Love Island final in 2023 has too decided to take up a career in cooking, after being praised by his co-stars for his skills in the villa\" class=\"blkBorder img-share\" style=\"max-width:100%\" loading=\"lazy\" \/>   <\/p>\n<p class=\"imageCaption\">Lochan Nowacki, 27, who made it to the Love Island final in 2023 has too decided to take up a career in cooking, after being praised by his co-stars for his skills in the villa<\/p>\n<p class=\"mol-para-with-font\">His caption read: \u2018My love for cooking started on @masterchefuk and since then I\u2019ve had so many messages from you guys for cooking content. It\u2019s been a long time coming but the time is here. Let\u2019s cook.\u2019<\/p>\n<p class=\"mol-para-with-font\">Luca, who is in a relationship with other All Stars contestant Grace Jackson, 26, seems to be following in the footsteps of some of his other fellow islanders.<\/p>\n<p class=\"mol-para-with-font\">Callum Jones, 27, who was on the first series of All Stars and before that on series six in 2020, seems to also have become a budding chef.<\/p>\n<p class=\"mol-para-with-font\">Posting daily cooking videos showing himself making various dishes in his kitchen, the influencer has brand deals with the likes of Knorr, Volkswagen, Baileys and Ninja Kitchen.<\/p>\n<p class=\"mol-para-with-font\">With over four million likes on TikTok, his recipes seem to be causing a stir with a video of him showing how to cook a roast dinner garnering 1.5million views.<\/p>\n<p class=\"mol-para-with-font\">Lochan Nowacki, 27, who made it to the Love Island final in 2023 has too decided to take up a career in cooking.<\/p>\n<p class=\"mol-para-with-font\">His idea to start food content on his social media apparently came after his fellow Islanders praised him for his skills in the kitchen during his stint.<\/p>\n<p class=\"mol-para-with-font\">Since leaving the villa he launched a cooking YouTube channel called Loch\u2019d In Kitchen where he has over 30,000 subscribers.<\/p>\n<p>   <img decoding=\"async\" id=\"i-386224a60bfe860f\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/06\/99534679-14828831-Luca_participated_in_Celebrity_MasterChef_in_2023_and_was_rumore-a-4_1750349247262.jpeg\" height=\"423\" width=\"633\" alt=\"Luca participated in Celebrity MasterChef in 2023 and was rumored to be part of a Christmas special that was later cancelled\" class=\"blkBorder img-share\" style=\"max-width:100%\" loading=\"lazy\" \/>   <\/p>\n<p class=\"imageCaption\">Luca participated in Celebrity MasterChef in 2023 and was rumored to be part of a Christmas special that was later cancelled<\/p>\n<p>   <img decoding=\"async\" id=\"i-15a13fb195b0e06c\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/06\/97517969-14828831-Love_Island_fans_spotted_great_chemistry_between_Lochan_Nowacki_-a-4_1750342245964.jpeg\" height=\"762\" width=\"634\" alt=\"Since leaving the villa Lochan has launched a cooking YouTube channel called Loch\u00bfd In Kitchen where he has over 30,000 subscribers (pictured with\u00a0Samie Eilishi)\" class=\"blkBorder img-share\" style=\"max-width:100%\" loading=\"lazy\" \/>   <\/p>\n<p class=\"imageCaption\">Since leaving the villa Lochan has launched a cooking YouTube channel called Loch\u2019d In Kitchen where he has over 30,000 subscribers (pictured with\u00a0Samie Eilishi)<\/p>\n<p class=\"mol-para-with-font\">For videos, he cooks for random people including friends and ex-love islanders.<\/p>\n<p class=\"mol-para-with-font\">Clearly working a treat, he now has advertisement deals with Waitrose and Ninja.<\/p>\n<p class=\"mol-para-with-font\">In recent years the motivation for going on the show seems to have become more about fame and fortune than it has about romance.<\/p>\n<p class=\"mol-para-with-font\">The opportunity to land a lucrative fashion, beauty or entertainment deal on the back of an appearance in the popular series has left finding love in the villa seem almost insignificant.<\/p>\n<p class=\"mol-para-with-font\">Molly Mae, 26, and Tommy Fury, 26, have become the most successful from the show with a joint net worth of around \u00a39million.<\/p>\n<p class=\"mol-para-with-font\">Some six years on, 25-year-old Molly-Mae boasts 8.5 million followers on Instagram and has millions in the bank after a host of successful business ventures such as signing a six-figure deal with PLT in 2019.<\/p>\n<p class=\"mol-para-with-font\">She was too reportedly paid more than \u00a31million for her L&#8217;Oreal brand deal and demanded a similar fee for her Beauty Works hair extensions range.<\/p>\n<p class=\"mol-para-with-font\">While the influencer&#8217;s Molly-Mae: Behind It All documentary which detailed her recent split from Tommy was reportedly worth six figures.<\/p>\n<p class=\"mol-para-with-font\">Season two runners-up Olivia and Alex Bowen have also proven the power of the longstanding couple in the financial stakes, with the pair racking up a \u00a35 million fortune collectively thanks to brand endorsements, TV appearances and their fashion brand, Exempt Society.<\/p>\n<p class=\"mol-para-with-font\">West End star Amber Davies is said to be worth \u00a33.2million having returned to her acting roots after her Love Island stint.<\/p>\n<p class=\"mol-para-with-font\">Molly-Mae&#8217;s good pal Maura Higgins, 34, is said to be worth \u00a33.2 million, using her impressive 4.1 million Instagram following to help her bring in some deals.<\/p>\n<p class=\"mol-para-with-font\">Whilst Amber Davies&#8217; ex-boyfriend Kem Cetinay has followed her onto the rich list and is said to be worth \u00a32.5 million.<\/p>\n","protected":false},"excerpt":{"rendered":"The hope for most of those that go onto Love Island is that they will come out of&hellip;\n","protected":false},"author":2,"featured_media":197992,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3937],"tags":[92,77,459,208,2718,382,813,16,15],"class_list":{"0":"post-197991","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-dailymail","9":"tag-entertainment","10":"tag-instagram","11":"tag-itv","12":"tag-luca-bish","13":"tag-tv","14":"tag-tvshowbiz","15":"tag-uk","16":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/114711838661237772","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/197991","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=197991"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/197991\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/197992"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=197991"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=197991"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=197991"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}