{"id":236755,"date":"2025-07-04T06:49:10","date_gmt":"2025-07-04T06:49:10","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/236755\/"},"modified":"2025-07-04T06:49:10","modified_gmt":"2025-07-04T06:49:10","slug":"counterpoint-global-smartwatch-market-continues-to-decline-in-q1-2025","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/236755\/","title":{"rendered":"Counterpoint: Global smartwatch market continues to decline in Q1 2025"},"content":{"rendered":"

It’s not looking great for the smartwatch industry as analysts from Counterpoint have recorded a fifth consecutive quarter of decline with 2% year-on-year slip. However, China is experiencing a surge in smartwatch shipments, with a whopping 37% year-on-year growth.<\/p>\n

Experts point out two major reasons for the global smartwatch market decline. The first is the waning of Apple smartwatch sales, accompanied by a significant and persistent deceleration in India’s once-booming smartwatch market.<\/p>\n

\"Counterpoint:<\/p>\n

Still, Apple retains the top spot with 20% global share, while recording 9% decline in shipments. Apple is followed by Huawei, which grew 53%, and so did Xiaomi, from 6% last year to 10%, recording the same 53% growth as Huawei. Samsung lost nearly 23% of its market share year-over-year, dropping from 9% to 7% of the global share.<\/p>\n

Consumer preferences are seeing notable changes as people are looking for more expensive and feature-rich devices. The $100-$200 segment experienced a 21% growth, while the sub-$100 category saw a 17% decline in shipments.<\/p>\n

\"Counterpoint:<\/p>\n

Looking ahead, Counterpoint believes that the smartwatch market will see a modest uptick in sales by the end of 2025, with around 3% growth.<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"It’s not looking great for the smartwatch industry as analysts from Counterpoint have recorded a fifth consecutive quarter…\n","protected":false},"author":2,"featured_media":236756,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3160],"tags":[1685,53,16,15],"class_list":{"0":"post-236755","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-gadgets","8":"tag-gadgets","9":"tag-technology","10":"tag-uk","11":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/114793635356788153","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/236755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=236755"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/236755\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/236756"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=236755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=236755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=236755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}