{"id":256809,"date":"2025-07-11T18:07:15","date_gmt":"2025-07-11T18:07:15","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/256809\/"},"modified":"2025-07-11T18:07:15","modified_gmt":"2025-07-11T18:07:15","slug":"push-gummies-halts-sales-amid-creatine-content-level-controversy","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/256809\/","title":{"rendered":"Push Gummies halts sales amid creatine content-level controversy"},"content":{"rendered":"<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">Push Gummies products are meant to contain 1670mg of creatine monohydrate per gummy.<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">But in videos posted to YouTube on July 7 and July 10 British fitness influencer James Smith called into question the level of creatine after getting the product tested at the same lab the company used.<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">He claims the results showed nearly no creatine monohydrate was present within the product.<\/p>\n<p>Advertisement<a class=\"ad__link\" data-test-ui=\"ad__link\" href=\"https:\/\/advertising.nzme.co.nz\/\" data-ad-env=\"both\" target=\"_blank\" rel=\"noopener\">Advertise with NZME.<\/a><\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">\u201cSo Push Gummies out there, if you\u2019re watching this, I ask you to publicly explain that to me and everyone else that\u2019s buying your product. <\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">\u201cIf this certain type of testing does not work with pectin-based creatine gummies, then why is it we were able to detect creatine in the other pectin-based gummies incredibly easily using the method you state that doesn\u2019t work?\u201d<\/p>\n<p><img  alt=\"Brittany Allan, founder of Push Gummies, started the business after learning more about creatine and what its benefits are.\" class=\"article-media__image responsively-lazy\" data-test-ui=\"article-media__image\"\/>Brittany Allan, founder of Push Gummies, started the business after learning more about creatine and what its benefits are.<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">Allan said in response to the claims that since it had launched it had made independent third-party testing a cornerstone of its business.<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">\u201cIt\u2019s a step we\u2019ve embedded into our manufacturing and quality control process to ensure the integrity of our creatine monohydrate gummies.\u201d<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">She said initial testing was conducted with Eurofins in June 2024 and again in August 2024. <\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">\u201cIn February 2025, we significantly increased our testing protocols by initiating ongoing third-party testing through Eurofins of every single batch before our product reaches the market. <\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">\u201cAll verified results to date have confirmed that each Push gummy meets or exceeds our stated label claim of 1670mg of creatine monohydrate per gummy.\u201d<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">Eurofins is one of New Zealand\u2019s largest independent laboratory networks. It offers testing across the food, water, agricultural, environmental, and pharmaceutical industries.<\/p>\n<p>Advertisement<a class=\"ad__link\" data-test-ui=\"ad__link\" href=\"https:\/\/advertising.nzme.co.nz\/\" data-ad-env=\"both\" target=\"_blank\" rel=\"noopener\">Advertise with NZME.<\/a><\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">It\u2019s part of Eurofins Scientific, an international life sciences company with 950 facilities in 60 countries.<\/p>\n<p><img  alt=\" Push Gummies' website listed all of its products as &quot;Sold out&quot;, however the business has confirmed it has paused the sale of all of its products while it conducts an investigation.\" class=\"article-media__image responsively-lazy\" data-test-ui=\"article-media__image\"\/> Push Gummies&#8217; website listed all of its products as &#8220;Sold out&#8221;, however the business has confirmed it has paused the sale of all of its products while it conducts an investigation.Online reaction<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">Smith\u2019s video posts have already drawn a strong reaction from customers on Push Gummies\u2019 social media channels.<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">\u201cHow do we get a refund for the past 12 months that we have been buying these?\u201d one user commented on Push Gummies\u2019 Instagram.<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">\u201cPretty disappointed after spending hundreds on these things. I hope there is a refund process in NZ,\u201d said another.<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">Many also said that the comments they had made had been deleted by moderators of Push Gummies\u2019 Instagram page.<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">Push Gummies\u2019 Allan confirmed this was the case, and said, \u201cWe did remove abusive\/malicious comments from our Instagram posts.\u201d<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">She said the company was fully committed to responding to the issue and would share further updates as soon as its investigation progresses.<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\">\u201cWe will share more information when it becomes available.\u201d<\/p>\n<p class=\"jfBpUvbTcwtXruGgb\" style=\"display:none\"><b>Tom Raynel is a multimedia business journalist for the <\/b><b>Herald<\/b><b>, covering small business, retail and tourism.<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"Push Gummies products are meant to contain 1670mg of creatine monohydrate per gummy. But in videos posted to&hellip;\n","protected":false},"author":2,"featured_media":256810,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4318],"tags":[25043,98538,26489,98541,98535,39278,9759,98540,98533,98534,105,25781,13685,47147,68857,98536,98537,4434,98539,7468,98542,56874,493,26546,16,15],"class_list":{"0":"post-256809","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nutrition","8":"tag-amid","9":"tag-chewy","10":"tag-claims","11":"tag-contain","12":"tag-contentlevel","13":"tag-controversy","14":"tag-creatine","15":"tag-doesnt","16":"tag-gummies","17":"tag-halts","18":"tag-health","19":"tag-investigation","20":"tag-kiwi","21":"tag-launched","22":"tag-level","23":"tag-manufacturer","24":"tag-muscleenhancing","25":"tag-nutrition","26":"tag-paused","27":"tag-product","28":"tag-promised","29":"tag-push","30":"tag-sales","31":"tag-supplement","32":"tag-uk","33":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/114835937364094226","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/256809","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=256809"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/256809\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/256810"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=256809"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=256809"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=256809"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}