{"id":322844,"date":"2025-08-06T15:38:20","date_gmt":"2025-08-06T15:38:20","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/322844\/"},"modified":"2025-08-06T15:38:20","modified_gmt":"2025-08-06T15:38:20","slug":"leeds-agency-fires-up-brand-messaging-for-hand-crafted-pizza-oven-specialist","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/322844\/","title":{"rendered":"Leeds agency fires up brand messaging for hand-crafted pizza oven specialist"},"content":{"rendered":"

Propaganda Brand Consultancy <\/a>has delivered a bold strategic rebrand for Delivita, the premium hand-crafted outdoor pizza oven specialist, reigniting the brand\u2019s mission to bring people together through the simple joy of outdoor cooking.<\/p>\n

Delivita\u2019s new brand positioning and identity \u2013 developed through Propaganda\u2019s research-led Brand Discovery process<\/a> \u2013 captures an increasing desire in consumers to unplug from technology and return to simpler pleasures, alongside a huge growth in demand for outdoor leisure and outdoor food post-pandemic.<\/p>\n

In an outdoor cooking sector increasingly cluttered by high-tech complexity, Delivita stands apart with a fresh proposition rooted in authenticity, community, and timeless craft. Rooted in authentic heritage and built for those seeking real-world connection, the outdoor cooking specialist\u2019s new direction is all about stripping things back. No gimmicks, no fuss \u2013 just beautifully designed wood and gas-fired ovens, high-quality craftsmanship, and the kind of food that brings people together.<\/p>\n

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Propaganda\u2019s rebrand for Delivita delivers a bold new visual identity, tone of voice, website, and even stylish brand merchandise, speaking directly to a community of \u201coutsiders\u201d \u2013 people who crave good food, great company, and being in nature. Delivita\u2019s new direction champions a lifestyle that\u2019s simple, joyful and satisfying.<\/p>\n

Commenting on the rebrand, Alex Shannon, managing director at Delivita said: \u201cPropaganda helped us rediscover the soul of our brand \u2013 giving us the clarity and confidence to stand out in a crowded market. The team helped us unlock what Delivita really stands for: reconnecting with people, nature and good food. We\u2019re not just selling ovens anymore; we\u2019re championing a lifestyle. This is more than just a new look for us, it\u2019s Delivita stepping into our real purpose and embracing what really matters.\u201d<\/p>\n

Tom Fowler from Propaganda added: \u201cThis rebrand is about stripping everything back to what makes Delivita great \u2013 connection, simplicity, and joyful moments with the people you love. The outdoor cooking space is ripe for disruption, and with this new positioning, Delivita is perfectly placed to lead a more simpler and more approach to outdoor cooking.\u201d<\/p>\n

For over 30 years, Leeds-based Propaganda Brand Consultancy<\/a> has worked with entrepreneurial, challenger and leading brands to transform their businesses. It was the first brand consultancy to be accepted as members of the Management Consultancies Association (MCA) \u2013 the national representative body for management consultancy firms in the UK \u2013 and recognised by the Financial Times\u2019 as one of the UK\u2019s Leading Management Consultancies.<\/p>\n","protected":false},"excerpt":{"rendered":"Propaganda Brand Consultancy has delivered a bold strategic rebrand for Delivita, the premium hand-crafted outdoor pizza oven specialist,…\n","protected":false},"author":2,"featured_media":322845,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8814],"tags":[748,393,4884,1860,16,15],"class_list":{"0":"post-322844","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-leeds","8":"tag-britain","9":"tag-england","10":"tag-great-britain","11":"tag-leeds","12":"tag-uk","13":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/114982571597307070","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/322844","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=322844"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/322844\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/322845"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=322844"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=322844"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=322844"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}