{"id":359364,"date":"2025-08-20T12:06:11","date_gmt":"2025-08-20T12:06:11","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/359364\/"},"modified":"2025-08-20T12:06:11","modified_gmt":"2025-08-20T12:06:11","slug":"google-updates-app-policies-in-bid-to","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/359364\/","title":{"rendered":"Google updates app policies in bid to…"},"content":{"rendered":"

Google unveiled a set of changes to its Play Store terms and conditions for app developers as it seeks to comply with the European Union Digital Markets Act, asserting the updates combine user flexibility and security.<\/p>\n

Under the new rules developers meeting eligibility requirements are able to more easily direct users outside of the Google ecosystem to make in-app purchases and subscriptions.<\/p>\n

It also cuts initial acquisition fees paid by third party app companies with a tiered charging structure put in place.\n <\/p>\n

\u201cAs part of our continued compliance with the EU Digital Markets Act, we have made additional updates to our external offers program to offer more flexibility for developers while balancing trust and safety needs across the ecosystem,\u201d the company explained.<\/p>\n

In March, the European Commission warned Google parent Alphabet<\/a> in its preliminary view the company\u2019s current app store policies were not compliant with the legislation, stating \u201capp developers are prevented from freely steering consumers to other channels for better offers\u201d. \u00a0<\/p>\n

Specific concerns also included criticism of fees. While the regulator conceded the company could receive payment for \u201cfacilitating the initial acquisition of a new customer by an app developer via Google Play, the fees charged by Alphabet go beyond what is justified\u201d.<\/p>\n

In Google\u2019s statement on its latest changes, it noted it was also introducing \u201cadditional security and transparency measures,\u201d as in its view \u201clinks leading users outside Play\u2019s secure environment on Android\u2019s open ecosystem can expose users to serious security threats\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"Google unveiled a set of changes to its Play Store terms and conditions for app developers as it…\n","protected":false},"author":2,"featured_media":359365,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5174],"tags":[2000,299,5187],"class_list":{"0":"post-359364","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-eu","8":"tag-eu","9":"tag-europe","10":"tag-european"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/115061010179878491","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/359364","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=359364"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/359364\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/359365"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=359364"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=359364"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=359364"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}