{"id":371027,"date":"2025-08-25T00:34:11","date_gmt":"2025-08-25T00:34:11","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/371027\/"},"modified":"2025-08-25T00:34:11","modified_gmt":"2025-08-25T00:34:11","slug":"newcastle-yasir-al-rumayyan-and-the-alexander-isak-soap-opera","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/371027\/","title":{"rendered":"Newcastle, Yasir Al-Rumayyan and the Alexander Isak soap opera"},"content":{"rendered":"<p>\n\t\t\t\t\tEvery week the Magpies striker doesn\u2019t play the situation gets more complicated\t\t\t\t\t                <\/p>\n<p>Yasir Al-Rumayyan was asked if he was sure, if that was really the message he wanted to convey on camera.<\/p>\n<p>There is an army of advisers and intermediaries for the governor of the Public Investment Fund (PIF), Saudi Arabia\u2019s sovereign wealth fund. <\/p>\n<p>Apparently a few gulped when Al-Rumayyan appeared on an Amazon documentary about Newcastle United in 2023 and said he wanted the club to be \u201cNo 1\u201d, knowing the message that would send.<\/p>\n<p><img fetchpriority=\"high\" loading=\"lazy\" decoding=\"async\" height=\"521\" width=\"760\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/08\/GettyImages-2199141288.jpg\" alt=\"\" class=\"wp-image-3876950\"  \/>Isak has been training away from his teammates (Photo: Getty)<\/p>\n<p>But ultimately he is his own man and that deliberate decision to set those lofty goals should perhaps inform some of the machinations of arguably the most important summer yet under PIF ownership.<\/p>\n<p>Nothing about the approach Newcastle <a class=\"post_in-line_link\" href=\"https:\/\/inews.co.uk\/sport\/football\/newcastle-alexander-isak-broken-promises-statement-3869222?ico=in-line_link\" target=\"_blank\" rel=\"noopener\">have taken with Alexander Isak<\/a> is personal or emotional.<\/p>\n<p>Reports have detailed shock, hurt and anger at the Isak soap opera, but for PIF and those right at the top, it is about business.<\/p>\n<p>This is what many misunderstand about Newcastle\u2019s owners. <\/p>\n<p>The Premier League scrambled to rewrite its rulebook when PIF took over, rival ownership groups assuming it would look to disrupt as it did with LIV Golf. <\/p>\n<p>Even as recently as this weekend, prominent bloggers were taking PIF\u2019s lack of challenge of profitability and sustainability rules (PSR) as proof that it wasn\u2019t committed.<\/p>\n<p>But PIF sources say working within those rules is part of what it signed up for.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" height=\"566\" width=\"760\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/08\/GettyImages-2230108424.jpg\" alt=\"\" class=\"wp-image-3876958\"  \/>Eddie Howe hopes to reintegrate him into the squad (Photo: Getty)<\/p>\n<p>PIF works within layers of governance itself. <\/p>\n<p>It is an investment fund, not an outlier for a radical rewriting of football\u2019s rules.<\/p>\n<p>Do not expect it to mount legal challenges to PSR, <a class=\"post_in-line_link\" href=\"https:\/\/inews.co.uk\/sport\/football\/psr-slammed-door-aston-villa-newcastles-face-3862679?ico=in-line_link\" target=\"_blank\" rel=\"noopener\">it simply won\u2019t happen<\/a>.<\/p>\n<p>The same is true of the notion that the Saudi Pro League (SPL) can be leveraged to help the club or that Ivan Toney can be manoeuvred out of Al-Ahli to help Newcastle\u2019s cause as they search for a striker.<\/p>\n<p>For a start, the SPL is administered by the ministry of sport. <\/p>\n<p>But secondly, the part of the fund that runs its Saudi clubs is autonomous from the section that deals with Newcastle. <\/p>\n<p>That set-up means that back-scratching deals simply aren\u2019t possible.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" height=\"521\" width=\"760\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/08\/SEI_263174424.jpg\" alt=\"LONDON, ENGLAND - MARCH 16: Newcastle United chairman Yasir Al-Rumayyan celebrates with the Trophy after winning the Carabao Cup Final between Liverpool and Newcastle United at Wembley Stadium on March 16, 2025 in London, England. (Photo by Marc Atkins\/Getty Images)\" class=\"wp-image-3876960\"  \/>Isak is chairman Yasir Al-Rumayyan\u2019s favourite player (Photo: Getty)<\/p>\n<p>PIF\u2019s attitude on Isak is <a class=\"post_in-line_link\" href=\"https:\/\/inews.co.uk\/sport\/football\/newcastle-pif-stance-alexander-isak-revealed-3872193?ico=in-line_link\" target=\"_blank\" rel=\"noopener\">similarly black and white<\/a>. <\/p>\n<p>There is a valuation \u2013 possibly even in excess of \u00a3150m given his contract situation \u2013 and if it isn\u2019t met there is no chance of him leaving.<\/p>\n<p>That there are other conditions \u2013 signing a proper like-for-like replacement \u2013 means it was never going to be a straightforward deal this summer, as Isak and his agents have known all along.<\/p>\n<p>Does that mean Liverpool weren\u2019t entitled to give it a go? No.<\/p>\n<p>Newcastle\u2019s PSR situation requires a big sale, and fairly soon. If Isak stays now, someone will go in the future. <\/p>\n<p>Generating a huge amount of PSR wiggle room is the only way \u2013 along with turbocharging commercial revenue \u2013 that they get anywhere close to \u201cNo 1\u201d.<\/p>\n<p>But they have to do it in their own time and when they know it will make them better.<\/p>\n<p>Unlike the established elite, Newcastle\u2019s PSR position means they won\u2019t get much room for error when it comes to reinvesting cash from the sale of Isak or other big players. <\/p>\n<p>They have to have <a class=\"post_in-line_link\" href=\"https:\/\/inews.co.uk\/sport\/football\/yoane-wissa-behaviour-red-flag-newcastle-3867834?ico=in-line_link\" target=\"_blank\" rel=\"noopener\">a proper succession plan<\/a> in place, which they have attempted and failed to construct with rejections from Hugo Ekitike and Benjamin Sesko.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" height=\"518\" width=\"760\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/08\/GettyImages-2230323769.jpg\" alt=\"\" class=\"wp-image-3876967\"  \/>Liverpool beat Newcastle to land Hugo Ekitike on a six-year deal (Photo: Getty)<\/p>\n<p>That they are net losers from the summer saga is undoubted.<\/p>\n<p>Isak should be playing on Monday and his absence leaves Newcastle much weaker. <\/p>\n<p>It also adds an extra edge to a fixture that the Magpies have had some success in recently.<\/p>\n<p>While Liverpool\u2019s version of events differs from some of those at Newcastle, there is an undercurrent of resentment at the way the Isak situation has played out over the summer and a suspicion at St James\u2019 Park that he has been deliberately unsettled in an attempt to broker a deal below their sky high valuation of the striker.<\/p>\n<p>Neither side disputes that <a class=\"post_in-line_link\" href=\"https:\/\/inews.co.uk\/sport\/football\/newcastle-search-striker-latest-wissa-jackson-watkins-3859163?ico=in-line_link\" target=\"_blank\" rel=\"noopener\">the July tug of war over Ekitike<\/a> was what heightened Isak\u2019s discontent. <\/p>\n<p>Liverpool, though, argue that it is not true that their interest in Ekitike was only piqued by Newcastle accelerating their own move for the France striker, a long-term Eddie Howe target viewed as perfect for his system and the natural heir to Isak.<\/p>\n<p>They point to initial enquiries as long ago as May about Ekitike.<\/p>\n<p>Arne Slot is understood to have been a huge fan and their late move was \u201cunconnected\u201d to their interest in Isak.<\/p>\n<p>Newcastle\u2019s anger is partly because they feel Liverpool have lowballed them on Isak, knowing full well \u00a3110m would never be enough to sign him but it might cause him to agitate for a move.<\/p>\n<p>Liverpool\u2019s stance after the initial bid was rejected was that they would not bid again due to the strength of Newcastle\u2019s rebuttal. <\/p>\n<p>Again, the suspicion at St James\u2019 Park is that position will not hold until 1 September, with Newcastle braced for a second bid, with all the fireworks that would set off, after Monday night.<\/p>\n<p>Given the dwindling amount of time left in the transfer window, the odds are now stacked against any new offer being successful. <\/p>\n<p>Newcastle\u2019s recruitment priority is the striker they have been targeting since June, regardless of Isak developments. <\/p>\n<p>But after that, there will be an attempt to pick up the pieces and mend a broken relationship.<\/p>\n<p>Conciliation will not be in the air on Monday night, though, when an important game of football breaks out amid the transfer saga. <\/p>\n<p>St James\u2019 Park is always special under the lights when an elite team visits. It promises to be white hot.<\/p>\n<p>\u201cIt definitely adds edge,\u201d Alex Hurst, a presenter for popular fan channel True Faith, says.<\/p>\n<p>\u201cThe Isak saga has touched every single Newcastle fan this summer. Everyone you have spoken to, whether it\u2019s at work, your home life, social media, everyone has been hurt by this story and the behaviour of the player. So it will have a galvanising effect.<\/p>\n<p>\u201cThere\u2019s a huge desire to beat them. There\u2019s definitely a soreness that, having taken our number one transfer target in Ekitike, they\u2019ve then come back in for Isak -\u2013 with the suspicion of many of us that they have unsettled him in one way or another.\u201d<\/p>\n<p>The most sensible path to take from September would be for an international break rapprochement between Isak and Newcastle. <\/p>\n<p>Perhaps a new contract \u2013 with the release clause his advisers should have put in his initial deal included \u2013 is signed and he plays on for four or nine months more.<\/p>\n<p>Then Newcastle can source an adequate replacement \u2013 the striker market will move again next year \u2013 knowing what the market conditions will be, while also strengthening in other positions.<\/p>\n<p>Your next read<\/p>\n<p>        <a class=\"post_in-line_link\" href=\"https:\/\/inews.co.uk\/sport\/football\/man-utd-sanne-lammens-altay-bayindir-3877263?ico=in-line_link\" title=\"Man Utd close in on \u00a317m transfer \u2013 and why it\u2019s bad news for Altay Bayindir\" target=\"_blank\" rel=\"noopener\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/08\/SEI_263216235.jpg\" class=\"inews-image image-16-9\" alt=\"Article thumbnail image\" loading=\"lazy\" width=\"16\" height=\"9\"\/><br \/>\n        <\/a><\/p>\n<p>From PIF\u2019s perspective, that is the play that makes most sense.<\/p>\n<p>But every week Isak doesn\u2019t play the situation gets tougher to unravel. <\/p>\n<p>A tifo display on Monday by Wor Flags will emphasise togetherness and unity. <\/p>\n<p>It is a subtle message to the striker sitting in the stands.<\/p>\n<p>\u201cI\u2019m really disappointed,\u201d Hurst says of Isak\u2019s behaviour.<\/p>\n<p>\u201cMost sensible football fans don\u2019t have an issue with players having ambition or the best financial settlement they can get. <\/p>\n<p>\u201cBut to down tools and refuse to play, it\u2019s very difficult to defend or understand that kind of behaviour.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Every week the Magpies striker doesn\u2019t play the situation gets more complicated Yasir Al-Rumayyan was asked if he&hellip;\n","protected":false},"author":2,"featured_media":371028,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3937],"tags":[9261,77,11492,101,100,382,16,15],"class_list":{"0":"post-371027","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-alexander-isak","9":"tag-entertainment","10":"tag-newcastle-united-fc","11":"tag-premier-league","12":"tag-transfer-news","13":"tag-tv","14":"tag-uk","15":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/115086601360726132","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/371027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=371027"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/371027\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/371028"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=371027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=371027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=371027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}